Digital Healthcare Group(DHG) is a leading UK-based online healthcare organisation, consisting of multiple brands, committed to making healthcare more accessible, discreet, and patient-friendly. We combine clinical excellence with digital innovation--and we're looking for a creative, strategic Social Media Executive to help us grow our brands and connect with our audience.
The Role
As our Social Media Executive, you'll be the voice of DHG brands across platforms. You'll create engaging content, manage campaigns, and build meaningful connections with our community. You'll work closely with our marketing and clinical teams to ensure our messaging is accurate, empathetic, and aligned with our values.
Key Responsibilities
Plan, create, edit and schedule on brand content across Instagram, TikTok, Facebook and YouTube
Create content calendars for each brand to ensure deadlines are met
Develop campaigns that educate, inspire, and build trust in our services
Monitor engagement, respond to comments/messages, and manage community interactions
Collaborate with designers and clinicians to ensure content is visually appealing, engaging and medically accurate
Track performance metrics and create reports for plans to optimise content based on insights
Stay up to date with social trends, platform updates, and healthcare and advertising regulations
About You
2+ years' experience in social media, ideally in health, wellness, or e-commerce
Strong writing skills with the ability to turn complex topics into accessible, engaging posts
Confident using scheduling tools and analytics platforms
Comfortable working in a regulated environment with sensitivity to tone and compliance
Creative, proactive, and audience-focused--you know how to spark conversation and build trust
Experience with video editing to ensure our posts are both professional and attention-grabbing
Why Join Us?
Access to premium creative and editing software to support high?quality work
Be part of a fast-growing digital health company with a meaningful mission
Supportive team environment with room to grow and experiment
Opportunity to shape how healthcare is communicated in the digital age
Job Types: Full-time, Part-time
Pay: From 25,000.00 per year
Benefits:
On-site parking
Work Location: Hybrid remote in Livingston EH54 5DW
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