Job Description

Job Overview

We are seeking a creative and dynamic Social Media Specialist to join our team. The ideal candidate will be responsible for developing and implementing effective social media strategies to enhance our brand presence and engage with audiences. This role requires a strong understanding of marketing and social media management, as well as the ability to create compelling content that resonates with target markets.

Duties

Develop, implement, and manage social media strategies across multiple platforms including Facebook, Twitter, Instagram, and LinkedIn. Create engaging content tailored to each platform, including graphics, and written posts. Monitor social media channels for trends, comments, and messages; respond promptly to audience inquiries. Collaborate with the marketing team to align social media efforts with broader marketing campaigns. Conduct regular analysis of social media performance metrics to assess the effectiveness of campaigns and adjust strategies accordingly. Stay up-to-date with industry trends and best practices in social media management and public relations. Assist in the development of public relations materials such as press releases and media kits.

Experience

Proven experience in social media management or a related field is essential. Strong understanding of marketing principles and practices. Excellent written and verbal communication skills with a keen eye for detail. Proficiency in using social media management tools and analytics platforms. Ability to work independently as well as collaboratively within a team environment. A creative mindset with the ability to generate innovative ideas for content creation. If you are passionate about social media and have a knack for engaging audiences, we would love to hear from you!
Job Type: Full-time

Pay: 25,000.00-30,000.00 per year

Benefits:

Casual dress Company events Company pension Employee discount Employee mentoring programme Flexitime Referral programme
Work Location: In person