Job Description

Job Summary

We are seeking a creative and dynamic Social Media Specialist to join our team. The ideal candidate will be responsible for developing and implementing effective social media strategies to enhance our online presence and engage with our audience. This role requires a strong understanding of social media management and public relations, as well as the ability to create compelling content that resonates with our target demographic.

Responsibilities

Develop, implement, and manage social media strategies across various platforms to increase brand awareness and engagement. Create engaging content, including graphics, videos, and written posts, tailored to each social media platform. Monitor social media channels for trends, customer feedback, and engagement opportunities. Collaborate with the marketing team to align social media campaigns with overall marketing objectives. Analyse performance metrics to assess the effectiveness of social media efforts and adjust strategies accordingly. Maintain a consistent brand voice across all platforms while adapting messaging for different audiences. Engage with followers by responding to comments, messages, and inquiries in a timely manner. Stay up-to-date with the latest trends in social media and digital marketing to ensure innovative approaches are utilised.

Qualifications

Proven experience in social media management or a related field is essential. Strong understanding of public relations principles and practices. Excellent written and verbal communication skills with a keen eye for detail. Proficiency in using social media management tools and analytics platforms. Creative mindset with the ability to generate fresh ideas for content creation. Strong organisational skills with the ability to manage multiple projects simultaneously. Ability to work independently as well as part of a team in a fast-paced environment. A degree in Marketing, Communications, or a related field is preferred but not essential.
If you are passionate about social media and eager to make an impact through innovative digital strategies, we would love to hear from you!

Job Type: Part-time

Pay: 600.00-1,000.00 per month

Expected hours: No less than 15 per week

Additional pay:

Bonus scheme
Benefits:

Company pension Flexitime Work from home
Schedule:

Monday to Friday
Work Location: In person