We are seeking a creative and driven Social Media Specialist to join our dynamic team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our brand presence and engage our audience. This role requires a keen understanding of public relations and social media management, as well as the ability to analyse performance metrics to optimise campaigns.
Responsibilities
Develop and execute innovative social media strategies across various platforms to increase brand awareness and engagement.
Create, curate, and manage published content (images, video, written) that aligns with our brand voice and marketing goals.
Monitor social media channels for trends, customer feedback, and engagement opportunities.
Collaborate with the marketing team to align social media campaigns with broader marketing initiatives.
Analyse performance metrics to assess the effectiveness of social media campaigns and adjust strategies accordingly.
Engage with followers by responding to comments, messages, and inquiries in a timely manner.
Stay updated on industry trends, best practices, and emerging platforms to ensure our strategies remain relevant.
Skills
Proven experience in public relations and social media management.
Strong written and verbal communication skills with an eye for detail.
Proficiency in using social media management tools and analytics platforms.
Ability to work independently as well as collaboratively within a team environment.
Creative thinking with the ability to generate engaging content ideas.
Strong organisational skills with the ability to manage multiple projects simultaneously. If you are passionate about social media and eager to make an impact through innovative strategies, we encourage you to apply for this exciting opportunity!
Job Type: Part-time
Pay: From 12.21 per hour
Expected hours: 16 - 28 per week
Benefits:
Casual dress
Company events
Employee discount
Flexitime
Free parking
On-site parking
Work Location: In person
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