Job Description

Manchester (M12 6HS) | Hybrid (Wednesdays WFH) | 27,000-35,000 (based on experience) | Full-Time

We're looking for a

Social Media Strategist

to lead the short-form content direction for two brands under the

Pade

umbrella --

Crepchiefnotify

and

Seller Circle

.

https://www.instagram.com/crepchiefnotify/
https://www.instagram.com/thesellercircle/

Our content already reaches

over 75 million people every year

, and we're only getting started. This role is perfect for someone who's ready to take ownership of our short-form strategy -- from idea, to filming, to final execution with our editors.

You'll be responsible for

generating viral content ideas

,

filming or directing

shoots when needed, and

creating strong scripts and briefs

that guide the editing process. Your main focus should be to

produce the best raw footage and creative direction possible

for editors to transform into finished, high-performing posts.

We don't run paid ads -- all growth is

100% organic

, so your ideas and output will directly shape the performance of both brands.

What You'll Do

Develop and manage the overall short-form content strategy across both brands. Generate viral ideas, hooks, scripts, and creative formats that align with audience goals. Film or direct content shoots, ensuring the right shots and structure for strong edits. Write detailed scripts, briefs, and shot lists for creators and editors. Research social trends, competitors, and formats to keep our content fresh and relevant. Analyse weekly content performance and adjust strategy based on data and insights. Collaborate closely with the

editor

to ensure strategy, execution, and KPIs are aligned. Oversee the content pipeline from concept ? filming ? edit ? post.

What You'll Bring

Proven experience growing short-form content organically (personal or brand). Strong understanding of filming principles and directing for social media. Deep knowledge of what makes content go viral and convert. Excellent scriptwriting and creative briefing skills. Data-driven mindset -- confident reviewing analytics and making quick decisions. Experience working closely with editors, creators, or media teams. Creative, proactive, and always on top of social trends and formats.

The Role Perks

Salary:

27,000-35,000 (depending on experience)

In-person role (Mon/Tue/Thu/Fri office, WFH Wednesdays) Free on-site parking Relaxed, creative working environment Opportunity to shape the content direction of two fast-growing brands with a

combined annual reach of 75M+

Screener Questions

Please answer the following as part of your application:

Share a link to a social media account you've managed or grown. What was your strategy, and what results did you generate? Walk us through your process for coming up with short-form content ideas. How do you decide what's worth executing? When filming or directing content, what do you think matters most in creating raw footage that will perform well once edited?
This is a hands-on creative strategy role -- ideal for someone who understands how to plan, film, and direct viral content that drives real business results. You'll be the one turning ideas into powerful raw content that our editors can transform into the next viral hit.

Job Type: Full-time

Pay: 27,000.00-35,000.00 per year

Benefits:

On-site parking Work from home
Application question(s):

Share a link to a social media account you've managed or grown. What was your strategy, and what results did you generate? Walk us through your process for coming up with short-form content ideas. How do you decide what's worth executing? When filming or directing content, what do you think matters most in creating raw footage that will perform well once edited?
Work Location: Hybrid remote in Manchester M12 6HS