Job Description

Overview:

The Assistant Team Lead / Team Lead for Commercial Direct Sales is a dynamic and people-centred leader who drives performance while building an innovative, intrapreneurial, and continuous-learning culture. You will lead a team across the full sales lifecycle, supporting Business Development Executives to excel through coaching, capability building, and disciplined execution. You will champion data-driven decision-making, innovation and customer-centric solution selling to achieve ambitious revenue goals.


In This Role, You Will::

People Leadership & Line Management

Directly lead, coach, and support a team of Business Development Executives to achieve and surpass individual and departmental targets.


Provide regular, high-quality feedback, conduct 121s, and ensure ongoing skills development through coaching, shadowing, and structured learning plans.

Create an inclusive team environment where individuals feel safe to learn, innovate, take smart risks, and challenge the status quo.

Lead performance management processes including goal-setting, mid-year and annual appraisals, performance conversations, and career development planning.

Identify skill gaps and proactively build team capability through training, mentoring, and sharing best practices.

Recruit, onboard, and train new team members to ensure rapid ramp-up and long-term success.

Manage wellbeing, psychological safety, and team engagement, monitoring morale and proactively addressing issues.

Operational & Sales Excellence

Oversee and support the full sales lifecycle, ensuring consistent execution of solution-selling methodologies and customer-centric approaches.


Drive pipeline discipline by monitoring, validating, and coaching reps on pipeline accuracy, stage progression, and forecasting.

Prepare accurate revenue forecasts and weekly/monthly pipeline reports to inform business planning.

Review and analyse sales performance metrics to identify trends, opportunities, and areas for improvement.

Monitor sales activity within internal systems, ensuring high data accuracy and actionable insights.

Intrapreneurship, Innovation & Continuous Improvement

Identify opportunities to innovate, optimise processes, and introduce new approaches to improve conversion rates, productivity, and customer experience.


Encourage the team to experiment, learn quickly, and share insights across the department.

Lead small-scale strategic or cross-functional projects that improve team effectiveness or support broader commercial objectives.

Collaborate closely with Marketing, Product, Customer Success, and Operations to share customer insights, improve go-to-market strategies, and influence product roadmap decisions.

Customer & Stakeholder Management

Build and maintain strong relationships with key decision-makers across target accounts.


Support team members in navigating complex customer interactions, negotiations, and high-value opportunities.

Ensure exceptional customer experience from first contact through close, maintaining Cvent's reputation as a trusted partner.

General

Carry out additional duties as assigned in support of broader team and organisational goals.


Here's What You Need::
Bachelor's degree or equivalent professional experience.


Proven success in a revenue-generating software sales role.

Preferred industry experience in SaaS, mobile applications, analytics, or related software environments.

Strong organisational skills, with the ability to prioritise, manage multiple tasks, and thrive in a fast-paced, entrepreneurial environment.

Demonstrated proficiency in consultative selling, cold calling, product demonstrations, contract negotiation, and understanding product functionality and workflows.
High level of initiative, ownership, and self-leadership; able to work independently while contributing positively to team outcomes. Strong business acumen, high ethical standards, and integrity.


We are not able to privide sponsorship for this role


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