Job Description

Sales & Marketing 202509-02



Sales and Marketing



Full Time



Competitive, rewarding compensation package, based on your qualifications and experience.



Permanent



Birmingham B37 7YG, UK

About the Role

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About Changan


Changan Automobile, one of the world's leading automotive manufacturers from China, brings a rich heritage and global reach to the European market. With a presence in Europe since the early 2000s through design and R&D centers, Changan has now established its European headquarters in Munich, marking a new commitment to the region. Operations across multiple European markets will begin in 2025, introducing Changan's vehicle lineup that blends European design excellence with advanced Chinese technology. Driven by innovation and quality, Changan is excited to deliver intelligent, stylish, and sustainable mobility solutions tailored for Europe.


Changan UK National Sales Company is now established in Birmingham, sharing the Changan UK R&D centre managing Commercial, Technical and Training for the UK. Sales are beginning through a nationwide Dealer network in September 2025.




About the Role

We are seeking an experienced Paid Media Buyer to join our dynamic team within the UK automotive industry. As a key player in launching and scaling our brand, you will collaborate closely with marketing, commercial, and creative teams to deliver high-impact paid media campaigns. This role offers the unique opportunity to shape our media strategy from the ground up and to influence how our vehicles are perceived across the UK market.



Join us to help redefine the future of mobility in the UK, leveraging innovative paid media strategies to turn vision into reality.

Requirements

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Bachelor's degree in Marketing, Advertising, Communications, or a related field. Minimum 3-5 years of experience in paid media buying or digital marketing, ideally within the automotive or technology sectors. Strong analytical skills and a passion for performance marketing. Proficient with industry-standard ad platforms (Google Ads, Meta, DSPs, etc.) and analytics tools. Excellent organisational, communication, and negotiation skills. Ability to thrive in a fast-paced, start-up environment and adapt to evolving market needs.

Duties & Responsibilities

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Develop, plan, and execute efficient and effective paid media campaigns across all major channels (display, search, social, video, and emerging platforms). Work closely with external agencies and media partners to negotiate, buy, and optimize media placements that maximize ROI and align with brand objectives. Utilise data-driven insights to build media strategies, continuously analysing campaign performance and adjusting tactics to ensure optimal results. Enable relevant audience targeting to achieve both broad awareness and qualified lead generation objectives. Oversee the management of media budgets, ensuring cost efficiencies and value-driven investments. Maintain and nurture strong relationships with media buying partners, digital media platforms, and publishers. Monitor market trends, competitor activity, and best practices to inform campaign strategies and identify new opportunities. Collaborate with internal teams to align media activity with overall marketing and product launch plans. Prepare comprehensive campaign reports, presenting insights, performance metrics, and strategic recommendations to key stakeholders.

Other Features

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A culturally enriching role with the opportunity to build something monumental. A diverse, multinational team. Start-up energy within secure corporate structures. Competitive, rewarding compensation package, based on your qualifications and experience.
If you are selected for an interview, our recruitment team will contact you directly. Unfortunately, due to the high volume of applications, we are unable to inform the candidates who are not shortlisted or provide specific feedback.