We are seeking a dynamic and motivated Marketing Associate to join our team. The ideal candidate will play a crucial role in supporting our marketing initiatives, helping to enhance our brand presence and engage with our target audience. This position requires a blend of creativity, analytical skills, and a strong understanding of digital marketing platforms.
Duties
Assist in the development and execution of marketing campaigns across various channels, including social media, email, and website content.
Manage and curate content for social media platforms to increase engagement and brand awareness.
Conduct market research to identify trends, competitor activities, and customer preferences to inform marketing strategies.
Analyse campaign performance metrics using tools such as Google Analytics and Excel to provide actionable insights.
Collaborate with cross-functional teams to ensure cohesive messaging across all marketing materials.
Maintain the company website using WordPress, ensuring content is up-to-date and optimised for search engines.
Support the planning and execution of promotional events and initiatives that align with marketing goals.
Skills
Proficiency in social media management tools and strategies.
Strong analytical skills with the ability to interpret data and make informed decisions.
Excellent time management skills to handle multiple projects simultaneously while meeting deadlines.
Familiarity with IT concepts relevant to digital marketing practices.
Leadership qualities that foster collaboration within a team environment.
Proficient in English, both written and verbal, with strong communication skills.
Experience using Google tools for analytics and reporting purposes.
Knowledge of WordPress for website management is advantageous.
Ability to market products effectively while understanding customer needs.
Join us as we strive to elevate our marketing efforts and make a significant impact in our industry!