team is growing, and we are looking for a new team member to join us on our journey!
An Analytics Implementation Specialist is a key role to unlocking new insights and standardising the analytics architecture across multiple brands. The role will also support the development and measurement of A/B/MVT tests, so solid Javascript experience is required
#
Your day-to-day
Design both standardised and bespoke tagging implementations to suit different requirements from analytics and commercial stakeholders;
Gather business requirements and translate these into the data layer requirements to be implemented by the development team;
Define and map these solutions into variables within our analytics platform, we use GA4, GTM and Full Story;
Support internal developers and third parties throughout the implementation process and deployment;
Act as the primary point of contact for all tagging and tracking issues, ensuring data integrity and quality assurance processes are in place;
Recommend tagging strategies and implementation guides for marketing tags, A/B testing and conversion/engagement measurement;
Proactively engaging with Product Owners and internal teams to continually enhance data collection and usage
#
Your background and mindset
Advanced JavaScript, HTML & CSS skills;
Solid understanding of various measurement and analysis technologies with proven ability to use analysis technology to solve business problems;
Maintained a Google Tag Manager implementation, implementing best practice, and considering container size;
Experience supporting or working directly with experimentation teams and A/B testing processes;
Exposure to server-side tagging and understanding of API / webhooks, is a strong advantage;
Familiarity with tools such as Google Analytics, FullStory, or similar user behavior analytics platforms;
Hands-on experience validating marketing pixels with digital marketing platforms such as Google Ads, affiliate networks, and performance tracking tools;
An understanding of industry-specific user behavior, acquisition channels, and regulatory considerations;
Excellent written and verbal English;
Experience in iGaming, sports betting, or online casino environments is a plus;
Previous experience in front end development is a plus.
#
Please note, we don't offer relocation support for this position.
Beware of fraud agents! do not pay money to get a job
MNCJobs.co.uk will not be responsible for any payment made to a third-party. All Terms of Use are applicable.