B2b Growth Marketing Lead

London, ENG, GB, United Kingdom

Job Description

Who We Are




At

Newsflare

, we believe in the power of real stories. Our platform connects everyday filmers with global publishers, TV producers and brands, helping creators share extraordinary moments - and get paid for it. So far, we've paid over

$20M

to our community and are just starting.


Now, we're doubling down on our

B2B growth engine

- and we need your help.

Why This Role Matters




We're entering a critical growth phase. Our UGV (user-generated video) platform is already loved by major publishers and brand marketers, but we want to scale this success.


That's where

you

come in.


We're looking for a

full-funnel growth marketer

to lead demand generation, performance campaigns, and pipeline-building initiatives. You'll partner with sales, content, product and data to build a repeatable growth engine that turns attention into action.

What You'll Do



Own and execute

multi-channel B2B campaigns

across paid, owned, and earned media. Build and optimise campaigns across

LinkedIn Ads & organic, Google Ads, programmatic, email, and

start building

out an ABM

motion. Test new platforms, channels, and formats to drive

MQLs, SQLs, and revenue

. You will use tools like GA4, HubSpot, PostHog to track funnel performance and surface insights. Partner with our sales and content teams to align on ICPs, deepen our ICP knowledge, test messaging and campaign creatives and see their impact on conversion. Develop landing pages, nurture flows, and build lists. Run A/B tests to see what works. You will own the marketing budget and tech stack, and also advise us best-in-class tools we should be using. You will own the growth process and lead a cross-functional team to build hypotheses, test, learn and then implement.

What Success Looks Like (First 6 Months)



You have formed clear hypotheses on our biggest opportunity areas and build a systematic testing approach. We will have had the first big wins and gotten much smarter about our blockers along the funnel. You've connected the dots from awareness to conversion & close and built a closed loop system to help us act on relevant insights. You've improved lead volume and quality and reduced CAC through smarter targeting and messaging. You've built relevant reporting dashboards to track attribution and campaign ROI. You're seen as the

go-to person for growth and audience insights

across the team.

About You



5+ years in

B2B growth or performance marketing

--ideally in startups or scaleups. Hands-on with LinkedIn Ads, Google Ads, programmatic, retargeting, and Hubspot and cold outbound tools like Apollo, Clay or Zoominfo. You think in

funnels

and know how to move users through them. Strong analytical mindset. You use data to test, iterate, and scale. Comfortable being both

strategic and scrappy

. You roll up your sleeves when needed. You are excited to work cross-functionally and be a great partner to sales. Bonus: Passion for storytelling or the creator economy.

What You'll Get



A high-impact, high-ownership role in a fast-growing media tech company. Competitive salary of 50k- 60k / year DOE & benefits. You will have a key role in the company and will report to the CEO. We envisage the role will be building out a team in due course. Hybrid model: 3-days-a-week at our London HQ. The chance to shape how

user-generated video is monetised

effectively at scale. A smart, ambitious, and supportive team that's building something meaningful.

Our Commitment to Inclusion




We're committed to building a team where everyone feels welcome and supported, regardless of race, gender, age, religion, identity, or background. If you need accommodations during the process, just let us know.

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Job Detail

  • Job Id
    JD3085836
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    London, ENG, GB, United Kingdom
  • Education
    Not mentioned