Job Description

We are currently recruiting a dynamic and creative Brand and Digital Marketing Executive at Market Street hotel, one of Edinburgh's most inspiring hotels and Scotland's only Design Hotel(TM).

We are looking for a creative yet analytical mind to support the Marketing Manager to bring both the Market Street hotel and Nor' Loft brand to life. You will assist with delivering our brand message, to keep the brand relevant and alive. You will inspire and assist with the creative development of marketing brand strategies both short and long term.

The Role:

Social media management, creating and scheduling content, and carrying out community management, whilst identifying new trends and platforms

Creating email marketing campaigns in line with brand guidelines and tone of voice

Carrying out routine optimisation of digital marketing channels such as Google My Business and TripAdvisor

Providing regular reports on campaign performance (Google Analytics, social media platform analytics)

Supporting with production and development of branded print materials

To assist with creative design tasks such as updating food and beverage menus as required

Updating and maintaining website content (following CMS training)

General admin assistance in supporting Marketing Manager and Revenue Manager with key projects and initiatives

Deliver the brand message and training to the operational team; bringing the brand to life and our message consistent

Perform routine market/competitor analysis to develop a clear understanding of our industry and competitors

Experience/skills and knowledge:

Experience or knowledge of analytics tools such as Google Analytics and social media platform analytics

Experience in social media management

Photography skills

Written and verbal communication skills

Demonstration of experience in organisation and planning

Experience or knowledge of design tools such as Adobe, including InDesign, desired but not essential

Hospitality experience is desired but not essential

We offer

We offer you a unique opportunity to play a key role in the success of our beautiful hotel and significantly enhancing our guests' experience and journey.

Instant Benefits:

Complimentary meal during your shift Friendly and supportive team environment

Enhanced Benefits (Post-Probation):

Complimentary overnight stay at Market Street Hotel for you and a guest 25% discount at all Glendola Leisure venues Friends & Family Discount available Special recognition and rewards whenever your name is mentioned positively in reviews Complimentary annual stay at any Carlton Hotel Collection property Preferential rates at participating Design Hotels(TM)

About Market Street hotel:

Market Street hotel features 98 urban boutique style rooms and suites, each is complete with thoughtful touches, designed to leave a lasting impression on today's intrepid traveller.

A medley of bold design and distinct comfort, each room exudes calm and tranquillity coupled with a vibrant atmosphere. Modern and experiential yet simultaneously homely, Market Street hotel offers a unique oasis away from the hustle and bustle of city life whilst keeping its finger on the pulse of Edinburgh's beating heart. The hotel is the first hotel in Scotland to be selected as a member of Design Hotels(TM) and is operated by the Carlton Hotel Collection.

Market Street hotel is owned and operated by Carlton Hotel Collection. A unique collection of hotels which provide luxury hotel accommodation as well as inspiring conference facilities throughout The Netherlands, The UK and Belgium. Each hotel has its own character and highly individual design. Rather than operating a "chain" of hotels, Carlton Hotel Collection clearly creates distinctive concepts, designed to be perfectly in sync with local markets and specific customs and requirements.

Job Types: Full-time, Permanent

Pay: Up to 30,000.00 per year

Benefits:

Discounted or free food Private medical insurance
Schedule:

8 hour shift
Ability to commute/relocate:

Edinburgh: reliably commute or plan to relocate before starting work (required)
Experience:

Marketing: 1 year (preferred)
Work authorisation:

United Kingdom (required)
Location:

Edinburgh (required)
Work Location: In person

Application deadline: 16/05/2025
Reference ID: Marketing Exec