Job Description

At Avant Skincare, we're seeking a strategic and creative Brand Manager to elevate our portfolio of brands across the beauty, lifestyle, and fashion space. As part of a company that manages a portfolio of brands, you'll play a key role in shaping distinct identities, leading campaign strategy, and driving top-tier media exposure for each.

This is an exciting opportunity for someone with strong industry relationships, an agency background, and a proven track record in executing impactful campaigns, events, and press outreach across multiple categories.

Please note: This is a full-time, office-based role located on George Street, at the heart of Edinburgh -- a vibrant and creative hub ideal for brand-building energy and collaboration.

Key Responsibilities:

Brand & Campaign Strategy Lead the development and execution of brand strategies ensuring the brand retains its unique voice while aligning with group objectives. Build integrated marketing campaigns across digital, print, and social channels. Collaborate closely with creative, digital, and product teams to bring stories to life. Maintain strong relationships with beauty, fashion, and lifestyle editors, journalists, influencers, and stylists. Write and distribute compelling press releases and pitches to drive high-impact media coverage across all brands. Plan and execute brand and press events, influencer activations, and experiential marketing initiatives. Run social media accounts of the brand(s) Partner with social and influencer teams to amplify campaigns and ensure consistency across channels. Stay ahead of cultural and industry trends to inform influencer and editorial strategy.

Required Experience & Skills:

3-5+ years in brand, PR, or marketing roles -- ideally with agency experience or in-house at beauty, lifestyle, or fashion brands. Deep network of press contacts across top-tier beauty, lifestyle, and fashion media. Excellent press release writing and media pitching skills. Experience leading events, campaigns, and team members across varied projects. Strong sense of brand storytelling and visual communication. Highly organised, proactive, and thrives in a fast-paced, creative environment. Comfortable working on-site full-time in a collaborative team setting.
Job Types: Full-time, Permanent

Pay: 24,500.00-30,000.00 per year

Benefits:

Childcare Employee discount
Experience:

influencer marketing: 1 year (preferred) Social media management: 1 year (preferred) press relations: 1 year (preferred)
Work Location: In person