Job Description

OTE: 70,000+ (uncapped commission)

Salary: 50,000

Commission: (6.5% maritime and leisure, 10% renewable)

Location: Oxford or London with worldwide travel

Work from home: Hybrid

Hours of work: 37.5 per week

Overview

The Business Development and Marketing Manager will identify new business opportunities, lead strategy and the team in marketing. Also managing BLUE's event planning, generate leads, manage new business pipeline, as well as lead negotiations and planning for media advertising.

Main Objectives

To build knowledge of our three core segments; commercial maritime, renewable energy and leisure marine

To build on BLUE's wide-casting network, and retain long-lasting relationships and partnerships

To identify new client opportunities in all three segments and support the upselling/cross selling on existing accounts

To generate leads through prospecting, cold calling, lead generation campaigns, liaise with prospective clients, conduct initial meetings, and prepare proposals

To manage the pipeline of new business prospects and accounts, while maintaining CRM system (Hubspot)

To implement new strategies or tools to ensure management of new business opportunities is up to date and relevant

Organise events for BLUE and Saltwater, including promotion and logistics

To lead negotiations and planning for trade media advertising with opportunity to grow this function of the business

Business development

Identify and coordinate new client meetings and opportunities for all business areas (PR, brand, creative and digital marketing) Develop and maintain new client relationships, while managing existing relationships with prospective clients across all sectors Focus on long-term client and partner relationships Maintain new business pipeline and CRM database using Hubspot Draft and coordinate proposals Attend networking events across our sectors to identify new business leads Track, analyse and report on business development performance, market trends and revenue growth Continuous learning of the sectors to utilise sector knowledge to build relationships with prospective clients at a peer-to-peer level
Marketing

Develop and lead the strategy of BLUE's own marketing with brand, creative, content, social media, and events

Lead on the development of own-channel content and lead generation campaigns

Ensure marketing campaigns align with business objectives, brand positioning, commercial goals and audience development

Line manage marketing executive and lead in-house marketing team

Media planning and buying

Lead the strategy for BLUE's media planning and buying offering

Plan and buy campaigns across a range of sector specific publications

Oversee the development, execution and analysis of strategic media campaigns for clients

Campaign performance analysis

Build on knowledge of the maritime, leisure marine and renewable sector, including the specific media relevant to each area to best advise clients on their campaigns

Essential skills and experience:

Commercial mindset:?you will have experience in business development and/or sales, with a keen interest in building long term relationships?

Marketing experience to lead strategy and team (some continued support from existing marketing team)?

Highly organised: must be organised and efficient with administrative tasks?

Experience of excelling in relationship building

Confidence to handle initial engagements and meetings before wider BLUE engagement?

Hustle mindset: self-starter keen to dive into new, exciting global industries?

Team player and leadership: ability to work alongside senior team as peers, to lead and motivate wider team?

Communications: strong written and verbal communication skills?

Strategic thinking: ability to develop and implement effective strategies?

Marketing knowledge: understanding of various marketing channels and strategies?

New business development knowledge: working knowledge of sales processes and techniques?

Project management: ability to manage multiple projects and deadlines.?

B2B experience - preferably in agency and understanding of brand, communications and digital marketing. Maritime, preferable but not essential

Ability to travel ?

Preferred Experience:

Experience working within a business development role for an agency

Sector experience within maritime, renewable energy or leisure marine sectors

Driving license

BENEFITS

As an entrepreneurial, agile, and growing company, BLUE offers?significant opportunities for international travel and long-term career development.

25 days holiday per annum, plus Bank Holidays and additional accrual opportunities after two years' service

Additional day of holiday on your birthday or the Friday before should it fall on a weekend

Loyalty bonus scheme?from 3 years of employment

Auto enrolment pension

Rewards and perks through Perkbox -?including discounts at national chains,?access to health apps?and wellness support

Finders fee paid for colleague referrals

Donation to charity on your birthday

Regular office and company-wide get togethers

Employee of the Quarter gift vouchers

4pm Friday finish encouraged!

Office Life

Hybrid working - minimum of 2 x days per week in an office?(3 days during probation period)

Coffee Machines and office snacks

Shower and bike storage

Sustainability

Cycle to Work Scheme

Offsetting air travel

Career development

Full company and client inductions, regular in-house training workshops plus investment in external training for career and personal development

Opportunity for international travel

Job Type: Full-time

Pay: From 50,000.00 per year

Additional pay:

Bonus scheme Commission pay Loyalty bonus
Benefits:

Company events Company pension Cycle to work scheme Health & wellbeing programme Referral programme Sick pay Store discount Work from home
Schedule:

Monday to Friday
Work authorisation:

United Kingdom (preferred)
Willingness to travel:

25% (preferred)
Work Location: Hybrid remote in London W2 1DP