Liaises with senior staff to determine the range of services to be offered and contributes to the development of sales strategies and the setting of performance targets.
Compiles and analyses sales data to identify trends, opportunities, and underperformance areas.
Produces regular reports and recommendations on marketing and sales strategies for senior management.
Conducts market research and surveys to analyse customer feedback, preferences, and responses to service offerings, pricing, and promotions.
Keeps up to date with competitor activity, evolving market trends, and industry standards to maintain a competitive advantage.
Discusses client and customer requirements and uses insights to inform business proposals and service improvement plans.
Assists in the design and implementation of promotional campaigns, advertising initiatives, and brand awareness activities.
Handles key customer accounts and ensures a consistent, positive experience across all touchpoints.
Recruits, mentors, and trains junior staff to ensure alignment with service and sales goals.
Establishes and enforces standards for service and product knowledge across the team.
Demonstrates the ability to step into a leadership role effectively, motivating teams and managing change.
Ensures organisational alignment by engaging staff in business changes and ensuring they understand their roles in achieving overall goals.
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