Job Description

Job Title: Business Development Representative

Location:

London, UK

About Sedna

Sedna is a global leader in enterprise communication software, revolutionizing how organizations manage high-volume, complex email environments. Headquartered in London, with strategic hubs in Cape Town, Singapore, Copenhagen, and North America, Sedna is redefining business communication for operational resilience and efficiency. Our innovative platform empowers global teams by seamlessly integrating secure, efficient workflows into business-critical systems.

Main Responsibilities:

Industry and product knowledge

Keeping abreast of maritime industry trends to increase your credibility in the industry e.g. subscribing to blogs/podcasts, reading books, researching case studies. Increasing your knowledge of similar, complementary and competing products. Learning about the experiences other clients have with Sedna, so that you can apply these successes and learnings to your conversations. Using the product extensively - both to make your work successful, but also to learn of its features, value and use cases.

Pipeline management

Prioritising your list of accounts based on certain qualifying criteria. Researching your accounts, ensuring you have a clear understanding of previous discussions. Identifying and gathering information on new and existing contacts within your accounts. Leveraging various sales tools to assist with data capturing and research. Organising your time and collaborating with Account Executives and your Team Lead to ensure your time is being utilised in the most effective way.

Contacting, nurturing and qualifying leads

Leveraging sales and social tools e.g. LinkedIn to network and engage with your leads. Sending emails and making outbound calls, videos and voice messages to contacts within your accounts. Experimenting with different social engagement tactics. Qualifying leads to assess their suitability and readiness for Sedna. Building relationships with prospects who are not yet ready to explore Sedna. Booking initial meetings, in line with targets.

Continuous improvement

Attending initial meetings to learn more about the sales process and Sedna's value. Contributing to reporting requirements needed for effective forecasting. Reflecting on successes and failures, and making improvements to your ways of working as a result. Collaborating with other BDRs and relevant people in the industry to share learnings and to ensure that the collective team is achieving targets and developing.

Our Benefits

Flexible work with 2 core days per week in the office as a team Competitive salary Private health care Opportunity to learn and use the best sales tools available Learning and development benefits Physical health Enhanced parental leave * Pension