96% of learners at BCA say their overall experience
is good. Here's what they had to say...
"The teachers always find time to help."
"I love the small class sizes, and the fun environment created."
"I get to do something I love with other people who have the
same interests as me."
BCA job specification pack
Not only did the college give us
the tools and knowledge to succeed,
they prepared us for life as creatives
of the future.
Georgia
If it wasn't for BCA there's no way
I would have become the person
I am today. Thanks for helping
me find myself!"
Amani
&
Person Specification
BCA job specification pack
Post Title: COMMUNICATIONS & ENGAGEMENT OFFICER
Salary: 30,000 to 35,000 per annum
Basis: Full Time (35 hours per week)
Weeks: 52 weeks
Start Date: 2 September 2025
Reporting to: Marketing Manager
Location: Big Creative Academy, Clifton Avenue, E17 6HL
Annual leave: 30 days per annum
Purpose of the role:
Big Creative Academy's mission is to create careers, supporting young people onto the next steps. After
completing a course here students will be able to move into employment in the creative arts, secure an
apprenticeship or go to university so that they can make a living from their passion.
We are seeking a creative, strategic and proactive Communications & Engagement Officer to lead on internal
and external communications, alumni engagement, influencer outreach, and reputation building for Big
Creative Education (BCE).
You will help raise the profile of BCE by producing and managing impactful communications, growing our
alumni network, building backlinks for SEO, and working with influencers, industry partners, and press. You
will also help coordinate cross-departmental messaging and support campaign delivery across our Academy
and Training branches.
continued...
BCA job specification pack
Key Responsibilities
Lead and implement BCE's internal and external communication strategy to improve brand awareness.
Develop and manage an alumni strategy to celebrate success stories, promote progression and build
advocacy.
Co-ordinate press and PR opportunities for across BCE
Written content for website, SEO, socials, PR and other documents as required.
Key Duties:
Communications
Write, edit and coordinate content for emails, newsletters, announcements, and press releases
To co-ordinate and produce official documentation for external communications, including proof-
reading
Produce and maintain BCE's tone of voice and brand guidelines across platforms.
Monitor and respond to relevant public, local, and industry news.
Alumni Engagement
Launch and manage an alumni LinkedIn Group and email campaigns.
Track and report alumni activity to inform impact and marketing.
Influencer & Industry Outreach
Identify and build relationships with relevant influencers, creators and creatives from our student base
and local creative industries. Coordinate press opportunities, speaking engagements for members of staff and feature stories.
Events
Lead and coordinate PR events for the marketing team.
Attend school careers fairs, open evenings and other student recruitment events as required.
Assist and promote the Academy as a venue for external hire
Digital & SEO
SEO writing for website content while maintaining the college's tone of voice and values.
Collaborate with the Marketing Manager on growing backlinks and domain authority through
partnerships and PR placements.
Research and pitch digital content to relevant industry blogs, education platforms and partner
networks. Assist in campaign copy and tracking performance via Google Analytics and UTM links.
Team & Collaboration
Work closely with content and education teams to ensure consistency of messaging across social,
digital and print. Assist in shaping campaign messaging across departments including recruitment, curriculum and
employer engagement.
continued...
In addition the postholder is expected to:
Work towards achieving Big Creative Academy's mission and actively participate in our culture, striving
towards outstanding teaching and learning, promoting wellbeing and bringing industry into the
classroom
Travel to and meet with key stakeholders as appropriate to the role
Undertake continuous professional development including research projects and a bespoke annual
plan
Actively promote equality and anti-racism at all times
Carry out duties at all times with due regard to Big Creative Academy's policies, including
safeguarding, health and safety and data protection and participate in training as required
To comply with and promote the Academy's safeguarding policies
Work flexibly and to undertake any other duties that may reasonably allocated by the line manager,
which may include working occasional evenings and weekends
Person Specification
A - Application I - Interview
BCA job specification pack
ATTRIBUTES REQUIRED DESIRABLE
METHOD OF
ASSESSMENT
Education and Qualifications
An undergraduate degree
X A
Qualifications in English and maths equivalent to GCSE
Grade 4/C/Level 2
X A
Qualification or accreditation in marketing or journalism X A
Knowledge and Skills
Excellent copywriting and communication skills X A
Strong organisation, time management and attention to
detail
X I
An excellent standard of written English X A
Comfortable working across diverse stakeholders,
including young people and external partners
X A
Knowledge of further education or creative industries X I
Experience
SEO writing or link-building experience X I
Proven experience in marketing, communications, PR or
community management
X A
Experience of leading high profile events X A
Understanding of CMS platforms for website content and
updates
X I
Familiarity with LinkedIn, Mailchimp and digital outreach
best practices
X I
Commitment
High professional standards and personal integrity, with
high expectations of self and others
X I
Able to work collaboratively as part of a team, to deliver
shared outputs
X I
Able to prioritise, meet deadlines, and work under
pressure
X I
Take initiative and innovate to drive continuous
improvement
X I
BCA job specification pack
How to apply
To apply you must write a letter of application to bca-hr@bigcreative.education . This must include a supporting
statement that evidences your experience matched to the accountabilities and person specification of the job
role.
Closing date for application is
15th of June 2025.
Interviews will be held in w/c 23rd of June 2025.
Safeguarding
BCA operates safer recruitment practice in accordance with Keeping Children Safe in Education regulations. Please
expect the highest level of scrutiny and background checks. Appointments are subject to satisfactory references
being obtained, and an enhanced disclosure and barring service (DBS) check. New members of staff
cannot start their positions until these
documents are in place.
Warner Interviews
As a values led organisation we conduct Warner interviews as part of our
recruitment process. These are designed to help us understand your own
values and motivation for working with the specific cohort of young people
we serve. We recommend that you research this interview technique
should you be invited to attend an interview.
What our staff say...
I like the progressive nature of the
college and how we are always looking
to expand and offer a more rounded
experience for the learners.
The best part of my role is being able
to make a positive difference to the
lives of many, supporting our young
people in seeing their potential.
There is fantastic communication
between members of staff and
the management team.
I feel supported and encouraged
in my role, inspired to continue
working to deliver high quality
and engaging material.
The staff get on well with each other
and work together positively to benefit
the organisation.
Lovely working environment with a
supportive team and great students.
What we do, individually, and overall,
makes a huge impact on the lives
of these young people and
empowers them.
BCA job specification pack
I like the collaborative culture and
genuine care for staff, with time
and energy invested.
BCA is a small organisation with
a big heart and a great mission
to develop learners from
disadvantaged communities.
I am trusted by my manager to use
initiative and develop my area as
I see fit. I feel trusted and valued
in my ideas and opinions.
The environment at BCA is a huge
stand out to me. The staff are diverse
so it makes me feel very comfortable
at work.
The absolutely fantastic team of staff
that I work with - we all come from
different walks of life yet share the
same creative interests and goals
in improving learner's experience
and their lives in general.
The community feel to our college
is second to none.
BCA is an equal opportunities employer and positively welcomes
applications from all sections of the community. We are committed to
safeguarding all learners enrolled on our programmes and appointment
of successful applicants will be subject to satisfactory references being
obtained, and an enhanced disclosure and barring service (DBS) check.
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