Job Description

As our Content and Influencer Executive, you will transform bold ideas into thumb-stopping content that amplifies client stories across social, digital, and communications channels.

You'll help to accelerate Plus 1's full-service communications offerings (internal, external, executive), crafting authoritative thought leadership, and driving client campaigns end-to-end.

You'll help to build and grow our influencer/talent arm, securing and activating both human and AI-driven personalities to elevate every campaign.

You'll thrive in a fast-paced agency setting, partnering with account directors, creative, digital strategists, and production teams to ignite buzz, spark conversation, and deliver measurable ROI for a diverse roster of brands. You will own Plus 1 Comms' own channels, positioning the agency as the 'go-to' full-service storytelling agency.

Key Responsibilities

Influencer Partnerships & Activation

Help build and scale P1C's influencer and talent practice, defining service offerings, processes, and outreach pipelines. Identify, vet, and negotiate with influencers whose style and audience align to client objectives and budgets. Develop influencer briefs, shot lists, usage rights agreements, and approval workflows. Manage end-to-end talent relationships: onboarding, briefing, fee schedules, usage rights, performance tracking, and renewals. Innovate by developing AI-driven influencers: conceive personas, oversee CG/animation partners, manage platform roll-out, and analyse engagement metrics. Liaise with relevant departments to manage contracts, fee schedules, and deliverable signoffs.

Full-Service Communications for Clients: Client Content & Thought Leadership

Design and execute external communications programmes. Lead internal communications initiatives: employee newsletters, intranet content, leadership announcements, and change-management collateral. Advise on crisis and reputation management: draft holding statements, coordinate rapid response, and guide escalation protocols. Craft executive communications: speeches, investor decks, board materials, and stakeholder updates. Build pipelines of blogs, case studies, whitepapers, and bylines aligned to client objectives, SEO best practices, and industry trends. Interview client spokespeople to capture insights and shape compelling narratives. Integrate long-form content with social, influencer, and paid activations for cohesive multi-channel campaigns.

Content Creation & Management

Collaborate with creative directors and account teams to develop multimedia assets (photos, videos, reels, TikTok's) tailored to each client's brand guidelines Attend on-site shoots, client events, and studio sessions to capture authentic, timely content Maintain and update shared content calendars and organised asset libraries for cross-agency access.

Agency & Senior Leadership Thought Leadership

Develop by-lined articles, whitepapers, op-eds, and executive speeches that position our MD, CMO, and leadership as industry authorities Manage Plus 1's external comms and LinkedIn calendar - ideating topics, drafting, editing, securing approvals, and tracking performance. Secure placements in top-tier publications and speaking slots at industry events.

Owned Content & Social Media Channels

Own Plus 1 Comms' social channels: LinkedIn, Instagram, crafting, and scheduling posts that showcase agency culture, case studies, and thought leadership. Help produce multimedia assets (graphics, videos, Reels, Stories, TikTok's) that elevate brand presence and attract clients and talent. Maintain and organise a content asset library and editorial calendar for seamless agency access.

Regional Strategy & Planning

Conduct market and audience research to inform localised content themes, talent selections, and communications priorities Build activation calendars syncing global campaigns, agency initiatives, and regional events or cultural moments. Brief cross-functional teams on emerging social, comms, and talent trends to shape strategic direction.

Reporting & Insights

Monitor cross-channel performance, including: Long-form content metrics (blog views, whitepaper downloads, thought-leadership engagement) ?Influencer and AI-talent activation results (reach, conversions, content performance) ?Internal and executive communications metrics (open rates, click-through rates, employee feedback) Deliver in-depth monthly and quarterly reports for clients, blending quantitative data (downloads, coverage volume, lead metrics) with qualitative insights (message resonance, Talent ROI, audience feedback). Translate data into strategic recommendations - fine-tuning content themes, Talent tiers, messaging cadence, and full-service communications approaches to maximise impact and ROI. Partner with analytics and account leads to feed learnings into future campaign planning, service development, and agency thought-leadership initiatives.

Internal Collaboration & Support

Partner with account directors, creative, media, PR, digital, and analytics teams to ensure seamless campaign and comms delivery Drive agency-wide knowledge sharing via weekly updates, trend trackers, and inspiration board. Surface strategic learnings and propose enhancements during cross-team brainstorming sessions.

Key Skills & Competencies

Content creation experience across formats: long-form (blogs, whitepapers, bylines) and short-form (photo, video, Reels, TikTok's). Strong thought-leadership development skills: interviewing, research synthesis, narrative structure, and editorial finesse. Influencer and talent management: sourcing, negotiation, onboarding, usage-rights administration, performance tracking, and renewals. Full-service communications proficiency: external messaging, internal updates, executive briefings, and crisis-response support. Exceptional stakeholder management and communication: clear writing, persuasive presentation, and cross-functional collaboration. Adaptability and agility in fast-paced agency settings: rapid iteration, prioritisation under pressure, and proactive problem solving. Meticulous attention to detail and quality assurance: ensuring brand consistency, compliance, and flawless execution.
Job Type: Full-time

Pay: 30,000.00-38,000.00 per year

Benefits:

Company events Company pension Employee discount Free or subsidised travel Health & wellbeing programme Work from home
Ability to commute/relocate:

Windsor SL4 1PD: reliably commute or plan to relocate before starting work (required)
Experience:

Social media marketing: 2 years (required)
Work Location: Hybrid remote in Windsor SL4 1PD