Job Description

Content Creator & Graphic Designer

U Fit Group -- Hybrid (Leicester / Remote)

Brands:

U Fit Studio

- Personal training & 1:1 coaching

U Fit Fusion

- Small group training & community fitness

U Fit Pilates

- Reformer & mat Pilates for strength, recovery, and longevity

About U Fit Group

U Fit Group is an independent fitness studio in Leicester with three specialist services helping people transform their health, confidence, and mindset through coaching, community, and consistency.
We combine

personal training

,

group training

, and

Pilates

under one umbrella -- each brand with its own identity, energy, and audience.

We're looking for a

creative storyteller and visual designer

who can bring this to life through scroll-stopping content and cohesive brand visuals. You'll help people picture themselves in the U Fit experience -- and inspire them to take that first step.

Your Mission

To make U Fit the most trusted, premium, and relatable fitness brand in Leicester.
Through aesthetic, educational, and emotionally charged storytelling -- both in video and design -- you'll connect our message with the people who need it most.

Your Role

You'll create and manage all

short-form video and graphic design content

across the U Fit Group -- delivering

5 pieces per brand per week

(approx. 15 total).
You'll balance creativity and strategy: filming and editing Reels, designing carousels, creating branded assets, and ensuring every piece feels true to U Fit's premium aesthetic.

What You'll Do

Content Creation

Film, edit, and publish

Reels/TikToks/Shorts

-- 5 per brand per week (Studio / Fusion / Pilates). Capture behind-the-scenes, transformations, and community moments that show the human sideof U Fit. Repurpose long-form videos or testimonials into bite-sized, trend-adapted clips. Script and storyboard high-impact video concepts with clear hooks and CTAs.

Graphic Design

Design

Instagram carousels, story graphics, and branded templates

. Create visuals for

challenges, events, timetables, and announcements

. Maintain consistent brand aesthetics across all U Fit Group brands (colours, fonts, tone). Support ad campaigns, landing pages, and email graphics when needed. Build and manage an

asset library

for easy re-use and scalability.

Strategy & Reporting

Plan and maintain a

30-day content calendar

for each brand. Write

SEO-optimised captions and titles

with emotion-led storytelling. Deliver

monthly performance reports

(reach, retention, conversions). Identify what works, test new formats, and present ideas for growth.

Content Themes (per brand)

U Fit Studio -- Personal Training

Educational form tips & nutrition advice Client transformation reels "Day in the life" and coach features Mindset & motivation content

U Fit Fusion -- Group Training

High-energy class footage & atmosphere Team spirit & community storytelling Trending-sound Reels with training montages Lifestyle swaps: "This is your new Friday night out."

U Fit Pilates

Elegant reformer/mat visuals Educational posts: posture, mobility, recovery Premium studio lifestyle clips Member testimonials & benefits of classical Pilates

What Success Looks Like (First 90-180 Days)

Consistent posting cadence:

5 Reels + 5 graphics per brand per week

Improved engagement & follower growth across all brands Hook retention ? 10-15% / Average view duration ? 35% A reusable content vault (60+ evergreen assets) Noticeable lift in lead enquiries and trial sign-ups from content

You'll Thrive If You...

Have 2-4+ years' experience in

content creation, video editing, and graphic design

Can switch tone and style between brands -- high-energy for Fusion, premium calm for Pilates, aspirational for Studio*
Are confident filming on site at U Fit Studio & U Fit Wellness and editing remotely Love learning what performs and why -- data-driven creativity Understand the psychology of motivation and visual storytelling Are proactive, organised, and thrive on creative ownership

Tools You Are Familiar With

Video:

CapCut / Final Cut / Premiere / Descript

Design:

Canva Pro / Figma / Adobe Creative Suite

Project Management:

Notion / Google Drive / Airtable

Analytics:

Instagram & TikTok Insights

Perks & Benefits

Competitive salary (DOE) + performance bonus Paid time off + team events + gym access Creative autonomy & growth budget Hybrid setup with filming days in Leicester
We're a single-site studio, not a national chain. That means your work is seen, felt and celebrated. You'll have freedom to test ideas, support community events and shape the look and feel of one of Leicester's most loved fitness brands.

How to Apply

Send your:

CV or LinkedIn profile Portfolio (3-5 Reels + 3-5 design examples) One 30-second content idea for each U Fit brand -- include hook + CTA + visual concept
Job Type: Full-time

Pay: 27,000.00-36,000.00 per year

Benefits:

Free fitness classes
Work Location: Hybrid remote in Leicester LE1 4SG