We are seeking a talented and experienced Content Manager to join our dynamic team. The ideal candidate will be responsible for overseeing the creation, development, and management of engaging content across various platforms. This role requires a strategic thinker with a strong understanding of content marketing, social media management, and SEO best practices. You will play a key role in shaping our content strategy to enhance brand visibility and drive audience engagement.
Responsibilities
Develop and implement a comprehensive content strategy that aligns with business objectives and target audience needs.
Oversee the creation and editing of high-quality content for websites, blogs, social media, and other digital platforms.
Collaborate with designers, writers, and other team members to produce compelling visual and written content.
Manage the content calendar to ensure timely delivery of all projects.
Conduct keyword research and implement SEO best practices to improve organic search rankings.
Monitor and analyse website traffic and engagement metrics using Google Analytics to refine content strategies.
Maintain the company's website using WordPress, ensuring it is up-to-date with fresh content and optimised for user experience.
Engage with audiences on social media platforms to promote content and foster community interaction.
Stay current with industry trends in content marketing, SEO, and social media to inform best practices.
Qualifications
Proven experience in content management or a similar role, preferably within a digital marketing environment.
Strong understanding of SEO principles and experience with tools such as Google Analytics.
Proficiency in HTML and CSS for basic web editing tasks.
Experience using WordPress for website management.
Excellent writing, editing, and proofreading skills with a keen eye for detail.
Familiarity with social media marketing strategies and tools for effective social media management.
Ability to work collaboratively within a team while also being self-motivated to manage projects independently.
Strong organisational skills with the ability to manage multiple projects simultaneously under tight deadlines.
If you are passionate about creating impactful content that resonates with audiences and drives results, we encourage you to apply for this exciting opportunity as our Content Manager.