Job Description

About RedCloud

We are revolutionizing B2B commerce by delivering scalable, innovative solutions that empower businesses to grow and thrive in a competitive landscape. Our AI powered platform streamlines logistics, payments, and supply chain operations, making it easier for companies to connect, transact, and succeed. With a diverse and dynamic team, we're committed to driving impact, fostering collaboration, and shaping the future of global trade.

Key Responsibilities:

CRM Strategy & Execution

Develop and implement CRM strategies to support customer acquisition, retention, and growth. Align CRM initiatives with local marketing plans, product launches and campaigns

CRM System Management

Lead our Hubspot, configuration and information architecture Leverage new AI driven Hubspot features where possible to help us scale efficiently. Maximise data quality & integrity, system optimization, and integration with other tools (e.g.website webforms, Segment / Twillio), using Hubspot workflows to keep data organised, segmented and clean. Deliver email alerts to marketing & sales teams and leadership based on key events in Hubspot.

Customer Segmentation & Targeting

Create and maintain customer segments aligned to our Ideal Customer Profiles (ICP), based on demographics and behaviour. Personalize communications and campaigns for different segments.

Campaign & Sales pipeline Management

Plan and execute email and multi-channel campaigns to nurture leads and engage prospects and customers based on lifecycle stage, using nurture sequences to automate engagement where possible Monitor campaign performance and optimize based on KPIs (open rates, CTR, conversion, etc.). Work with sales leadership to oversee sales pipeline with Hubspot from MQLto deal closure; ensuring sales people are enabled on Hubspot use

Sales Pipeline Operations

Work with sales leadership to oversee sales pipeline with Hubspot from MQLto deal closure; making appropriate reporting dashboards available Train and support sales teams on use of Hubspot sales features from MQL acceptance to close, including appropriate use of notes, update fields and attachments.

Data Analysis & Reporting

Analyze customer data to identify trends, opportunities, and risks. Provide regular reports and insights to stakeholders.

Collaboration & Enablement

Work closely with Sales, Marketing, and Customer Success teams. Train and support internal users on CRM best practices.

What you'll need:

Education: Ideally Bachelor's degree in Marketing, Business, IT, or related field. Experience: 3-5+ years in CRM management, preferably with a mixture of B2B and B2C experience in marketing and/or sales (some of our customers behave more like consumers) Technical Skills: Proficiency in CRM platforms - ideally Hubspot, marketing automation tools, and data analytics. Adoption of AI tools to scale and improve marketing & sales performance Soft Skills: Strong analytical thinking, communication, influence, project management, and stakeholder collaboration skills
KPIs / Success Metrics:


CRM adoption and usage rates within marketing & sales Marketing lead generation, conversion and pipeline contribution Campaign performance metrics Data quality and system uptime

Even if you don't meet every requirement, we still encourage you to apply. Your unique experiences and perspectives might be just what we're looking for.

Benefits

Working with a pioneering provider of eCommerce solutions you will have the opportunity to join an international company who are growing massively, we encourage ambition and creativity.


Plus, you will get:

25 Days Annual leave, increasing to 26 days after 12 months in the business Enhanced Company Pension (Matched up to 5% & Salary Sacrifice) Healthcare Cashplan with Medicash Private Healthcare with Aviva Life Insurance with AIG Happl, our benefit platform which provides access to pre-negotiated discounts on a wide variety of services including entertainment, food, and fitness. Stock / Equity

Check out the links below to see what our CEO Justin Floyd has to say about our plans for growth for the year ahead, and to see our latest video on the mission we're on!


RedCloud I We're growing!


RedCloud I Red101 App I Open Commerce