Job Description

Scope of Role

To craft and execute cutting-edge paid social strategies that drive exceptional results for our clients. You will be responsible for developing and implementing comprehensive paid search strategies across multiple platforms, including Google, Microsoft and Amazon. You will also manage campaigns in accordance with these strategies and track their performance to ensure that they are achieving the desired results.

Main Responsibilities

Ensure that all customer accounts managed by you have a commercial strategy in place, together with specific performance targets and objectives tailored to meet or exceed the business and commercial expectations of the client and Push. To work closely with the Account Strategist when devising and managing advanced strategies for larger clients. To develop a strong understanding of the products, competition, industry, marketing goals and objectives of each of your customers. To manage budgets in line with the strategy and ensure that monthly spend is on target. To measure the effectiveness of the campaigns across your customers and achieve increases across these campaigns in traffic and conversions. To use a variety of Push tools, such as AdInvestor, to compile and draw insight from both company / sector-specific data, in order to better understand user trends and behaviour. To produce reports for clients containing a description of monthly activity, suitable advice and recommendations and a clear summary of performance against the key performance indicators and metrics agreed with the customer. To ensure all reports are of an excellent written standard and adhere to the Push brand. To maintain regular contact with clients and provide timely and efficient responses to all customer queries. To attend and actively take part in customer meetings / QBRs when required. To deliver other related solutions to the customers such as landing pages / social / eCommerce / brand refresh if they match the customers need. To optimise client accounts for maximum performance using a variety of PPC practices. To carry out regular maintenance for a number of assigned ongoing customer accounts, ensuring the efficient day-to-day management of these campaigns. To efficiently manage your workload and accurately record your time. To freely share knowledge, insight, best practice, tactics and ideas. To ensure your knowledge of the digital marketing industry is kept up to date and relevant by networking/researching/reading blogs and news sources.

Key Competencies & Experience

Highly numerate with great business acumen. Experienced in managing customer budgets. Strong data analysis skills and able to make data-led recommendations. Literate with the ability to produce excellent written reports. 2 years + experience of Paid Social management, in an agency environment is essential. Excellent knowledge of paid social methodologies and techniques for managing Paid Search Campaigns. Analytical, with the ability to interpret information, news, data and research quickly and focus on the most relevant information for strategic development. High level knowledge of Google Analytics and other major third party analytics platforms. Good working knowledge of major social media channels including Facebook and LinkedIn, with experience of running paid advertising campaigns on these platforms. Ability to set up and implement new PPC accounts and campaigns is essential.

Key Behaviours

Drive - Setting high personal standards as an example to others. Analytical thinking - Collects and quickly analyses information and data in order to identify possible patterns. Conceptual/creative thinking -Recognising the long-term value of an idea or an opportunity. Commercial insights - Demonstrating a thorough understanding of the wider economy and how it impacts both markets and specific customers. Collaboration/teamwork - Relating well to others and encouraging others to work as part of the team. Customer relationships - Understands who the customer is in depth.
Job Type: Full-time

Pay: 30,000.00-35,000.00 per year

Benefits:

Additional leave Discounted or free food Enhanced maternity leave Flexitime Health & wellbeing programme Referral programme Sabbatical Sick pay Work from home
Work Location: In person

Expected start date: 01/09/2025