Digital Marketing Coordinator

Aberdeen, SCT, GB, United Kingdom

Job Description

JOIN THE TEAM



Are you a creative, digitally savvy individual with a passion for hospitality and storytelling? Ready to elevate your marketing career in a five-star environment? Join The Marcliffe as our Digital Marketing Coordinator and become an essential part of our sales team. You'll help bring the Marcliffe brand to life online through compelling content, social media engagement, and targeted campaigns. This is a unique opportunity to grow and learn within one of Aberdeen's most iconic luxury hotels.

ABOUT MARCLIFFE



A couthy character nestled in eight acres of nature. A place woven into the fabric of the North East of Scotland. A country hideaway on the edge of the city steeped in stories. The Marcliffe is an elevated, luxury Scottish five-star hotel destination wrapped in warmth and wonder--where traditions are cherished, and memories feel timeless. Situated on the doorstep of scenic Royal Deeside, the hotel offers the perfect place to explore the very best of Aberdeen and Aberdeenshire.

ABOUT THE ROLE



As Digital Marketing Coordinator, you will:

Digital Content & Campaigns

Assist in the planning, scheduling, and delivery of marketing campaigns across digital and direct channels

Coordinate content creation and campaigns in line with seasonal promotions and events

Maintain marketing collateral including digital asset organisation and promotional templates

Website & SEO

Maintain and update the company website, ensuring SEO optimisation and content accuracy

Email Marketing & CRM

Support the design and distribution of direct marketing materials including newsletters and promotional emails

Support the development and management of the hotel's CRM and mailing lists

Social Media & Engagement

Create engaging social media content, schedule posts, and monitor engagement across platforms

Collaborate with departments to ensure brand consistency in all communications

Analytics & Support

Contribute to the measurement and reporting of digital performance (e.g. analytics and campaign insights)

Assist in the organisation of photoshoots, PR visits, and internal communications

ABOUT YOU



We're looking for someone who is:

Ideally has at least 12 months of experience in marketing, content creation, or social media (via work, internship, or personal projects)

A strong communicator with excellent written and verbal skills

Creative and confident in visual storytelling with a clear sense of brand tone and audience targeting

Meticulous with great attention to detail and multitasking abilities

Familiar with platforms such as Canva, Mailchimp (or Brevo), Meta Business Suite, LinkedIn, and a basic CMS (e.g. WordPress) - a plus, not essential

Organised, proactive, and eager to learn in a collaborative, supportive team

Friendly, professional, and adaptable

Experience in hospitality or a creative industry is a bonus

A portfolio or examples of work are encouraged as part of your application

SALARY & BENEFITS



Salary: Competitive and dependent on experience

Meals and uniform provided

Monthly gratuities via Tronc

Employee discount

On-site parking

Employee of the Month programme

Ongoing training and development opportunities

Job Type:

Full-time Permanent

Schedule:



5 days from 7 (Monday to Friday, flexibility required based on business needs) 40 hours per week (inclusive of breaks)

Work authorisation:



United Kingdom (required)
All candidates must have the right to work in the UK. Your information will never be shared with any third parties and will only be used for the purpose it is intended.

Job Types: Full-time, Permanent

Ability to commute/relocate:

Aberdeen, AB15 9YA: reliably commute or plan to relocate before starting work (required)
Experience:

marketing, content creation, or social media: 1 year (preferred)
Work authorisation:

United Kingdom (required)
Location:

Aberdeen, AB15 9YA (preferred)
Work Location: In person

Application deadline: 31/07/2025

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Job Detail

  • Job Id
    JD3375956
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Aberdeen, SCT, GB, United Kingdom
  • Education
    Not mentioned