Job Description

Digital Marketing Executive - Social Media

Location: Hybrid - 2 Days Required in Office based in Nottinghamshire

Department: Marketing

Reports to: Director of Ecommerce

Are you passionate about fashion and social media, and ready to make a real impact in the digital world? We're on the lookout for a talented

Social Media Executive

to join our vibrant marketing team and help bring the Alan Paine brand to life across our social platforms. If you're creative, trend-aware, and thrive in a fast-moving environment, we want to hear from you.

Over the past couple of years, we've been on an exciting digital transformation at Alan Paine. We have an ambitious growth plan and are building a talented digital team to help us get there.

What You'll Be Doing

Creative Strategy:

Own and manage the social media content calendar and creative briefing process. You'll collaborate across the business to create and deliver engaging, on-brand stories that connect with our audience.

Content Creation & Management:

Plan, create, and publish content across all key social channels (Instagram, Facebook, TikTok, Pinterest, LinkedIn), including copywriting, basic design, and scheduling.

Campaign Innovation:

Test and refine new content formats and social strategies to improve engagement and brand reach. Stay ahead of trends and inject fresh, relevant ideas into our channels.

Community Engagement:

Manage audience interaction across platforms - responding to messages, engaging with followers, and fostering meaningful community conversations.

Influencer & Brand Partnerships:

Support influencer collaborations and help identify micro and macro influencers aligned with our brand. Assist in managing gifting or campaign partnerships.

Analyse and Report:

Track, analyse, and report on performance metrics (reach, engagement, growth, conversions). Use data to refine your approach and inform campaign decisions.

Who We're Looking For

Experience:

At least 2 years of social media experience, ideally in fashion, lifestyle, or a consumer-focused brand.

Platform Knowledge:

Comfortable managing multiple platforms - especially Instagram, TikTok, and Facebook.

Creative Skills:

Strong copywriting and visual skills (basic Canva or Adobe Suite use a plus). Confident generating ideas and working with creative teams.

Trend Awareness:

Finger on the pulse of digital culture, emerging platforms, and social trends.

Analytical Thinking:

Understanding of social analytics and how to use them to optimise performance.

Organisation:

Able to manage multiple priorities, campaigns, and channels at once with great attention to detail.

Passion:

Above all, you need to love fashion, storytelling, and digital media. Your energy and creativity will drive your success.
Job Type: Full-time

Pay: 27,000.00-29,000.00 per year

Additional pay:

Bonus scheme
Benefits:

Company events Company pension Employee discount On-site parking
Schedule:

Monday to Friday
Experience:

Social media marketing: 2 years (preferred)
Work Location: Hybrid remote in Mansfield NG18 5BU