Job Description

Digital Marketing Specialist (Email)

Salary: 34,000 - 37,000 per annum (depending on experience)

Full time - 35 hours per week Hybrid Working - Home Based/Princes Risborough

We're Association for Project Management (APM). We're a professional membership organisation that sets the standards for the project profession. As a registered charity, we reinvest our surplus for the benefit of our members and the profession. We deliver education and develop qualifications. We conduct research and provide knowledge and resources. We run events and share best practice. We give people the opportunity to connect and provide community for our individual members and corporate partners, wherever they are. Above all, when doing so makes a difference, we challenge the status quo.

Job Role Overview

A very exciting opportunity has arisen within our Marketing department for a Digital Marketing Specialist to join the team. The role holder will work with the Content Marketing Manager, APM marketing and membership development team, plus a team of external contracted consultants and internal stakeholders to deliver marketing campaigns in support of APM products and services and implement those marketing plans.

The successful candidate will develop, coordinate and manage key digital marketing (email and others) initiatives and strategies on behalf of the Head of Marketing to achieve organisational KPIs against our product and services. This will involve creating and managing email campaigns, being the systems expert for email marketing and reporting on performance.

If you have fantastic email marketing skills and the experience we are looking for, we would love to hear from you.

What Qualifications are desired for this Digital Marketing Specialist (Email) role?

CIM qualified or working towards it Educated to degree level

What experience is needed for this Digital Marketing Specialist (Email) role?

Experience of creating and managing the delivery of email campaigns Experience of working in a marketing department, preferably in a commercial environment Recent experience of working with the Salesforce Marketing Cloud Experience of executing integrated marketing campaigns with a particular focus on digital marketing Analytical experience Budget management experience

Skills

Proficient in Salesforce Marketing Cloud Experience with creating and managing email campaigns Experience of executing integrated marketing campaigns o Able to plan and use digital media effectively Ability to build effective business relationships Analytical ability Effective PC skills including Word, Excel, PowerPoint Basic Adobe CC skills Ability to use CRM database and create reports Strong ability to produce clear written documentation Excellent communication skills - written and verbal Well-developed teamwork skills Strong organisational skills Negotiation skills

Why APM?

We're Association for Project Management (APM). We're united in our aim to help project professionals around the world deliver better projects, setting the highest standards for the industry. Ask our people what's great about working here and the views are unanimous. You'll be joining a community that's friendly and caring. We believe that good communication creates a culture that's open and fair. We ensure everyone at APM, regardless of their role, has a voice and knows they'll be listened to and treated with respect. We see everyone as individuals and champion diversity and inclusion, both within APM and across the wider project profession. You'll work in a collaborative environment that's thoughtful, considerate and positive. You'll be supported by your team and across departments so, together, we meet the high standards we set ourselves.

If you are interested in this opportunity and feel you have the necessary attributes, skills and expertise for the role, please send your CV and covering letter to e-mail: recruitment@apm.org.uk

We reserve the right to close the vacancy once we have received sufficient applications, so please be advised to submit your application as early as possible.

At APM we are open to talking about flexible working arrangements and reasonable adjustments. Please reach out to discuss further.

Main benefits at APM:

25 days holiday (excluding all public holidays). This increases after four years' service. Private healthcare and dental cover is available after completion of six-month probationary period. APM pays the premium for the employee. This becomes a 'benefit in kind'. Pension scheme offered in line with auto enrolment with up to 8% contribution from APM. Company sick pay scheme. Life assurance at four times the salary. Salary sacrifice schemes - pension, cycle to work scheme, additional annual leave (up to 10 days). Free parking on site. Employee Assistance Programme. Performance Related Pay (PRP) scheme. The discretionary bonus will take account of individual performance as well as APM's overall financial performance. One paid volunteering day per year. Hybrid/flexible working options are available dependent on job role. However, there is a requirement to come into the office 4 days per month.
Does this Digital Marketing Specialist (Email) role sound perfect for you? Then please do APPLY NOW!

Job Type: Full-time

Pay: 34,000.00-37,000.00 per year

Benefits:

Company events Company pension Health & wellbeing programme On-site parking Paid volunteer time Referral programme Sick pay Work from home
Schedule:

Monday to Friday
Work Location: Hybrid remote in Princes Risborough