Job Description

Job Summary

We are seeking a dynamic and results-driven Digital Marketing Executive to join our team. The ideal candidate will possess a strong background in digital marketing strategies, with a focus on B2B marketing. This role requires exceptional communication skills, analytical abilities, and a flair for creativity to effectively manage and execute digital campaigns across various platforms. The Digital Marketing Executive will play a pivotal role in enhancing our online presence and driving engagement through innovative marketing initiatives.

Responsibilities

Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive lead generation. Manage SEO efforts to improve organic search rankings and enhance website visibility. Oversee project management for various marketing campaigns, ensuring timely delivery and alignment with business objectives. Create compelling content for websites, blogs, social media, and email marketing campaigns that resonate with target audiences. Utilise tools such as Google Ads and Google Analytics to analyse campaign performance and optimise strategies accordingly. Manage social media accounts, engaging with followers and creating content that promotes brand values. Collaborate with cross-functional teams to ensure cohesive messaging across all digital platforms. Conduct market research to identify trends, opportunities, and competitive landscape insights. Maintain organised records of all marketing activities and performance metrics using Microsoft Excel. Prepare presentations using Microsoft PowerPoint for internal meetings and stakeholder updates.

Requirements

Proven experience in digital marketing, particularly in B2B environments. Strong management skills with the ability to lead projects effectively. Proficiency in SEO techniques and tools, along with experience in Google Ads and Google Analytics. Familiarity with Adobe Photoshop for creating visual content is advantageous. Experience using WordPress for website management and content updates. Excellent copywriting skills with a keen eye for detail in written communication. Strong analytical skills to assess campaign performance and derive actionable insights. Proficient in social media management across various platforms. Solid organisational skills with the ability to manage multiple projects simultaneously while adhering to deadlines. Proficiency in Microsoft Office Suite (Excel, PowerPoint) is essential. Strong time management skills to prioritise tasks effectively within a fast-paced environment. Excellent communication skills in English, both written and verbal. Join us as we continue to innovate within the digital landscape!
Job Type: Full-time

Pay: From 8,000.00 per month

Work Location: In person