Job Description

BAWAG Group is the publicly listed holding company of BAWAG, one of Austria's largest banks with over 4 million customers. As a dynamic employer, we foster talent and rapidly drive technological innovation. Flat hierarchies, a flexible work environment, and equal opportunities for our employees are especially important to us.


Join the BAWAG Digital Growth Team


BAWAG Group is scaling an in-house performance marketing POD to scale digital sales across priority markets. Paid Search is a critical lever to drive profitable applications for: Consumer Loans, Current Accounts, Investment / Brokerage, Credit Cards, and SME / Freelancer Accounts. You'll own channel strategy, hands-on execution, and a rigorous test roadmap that compounds results over time.

The impact you'll own

Turn high-intent search demand into approved, funded, and activated customers with airtight tracking and feedback loops.mBalance near-term efficiency with long-term growth through smart budget deployment, query mapping, and creative/copy iteration. Partner with Analytics, Product, Risk/Compliance, and Design to ensure performance and governance in a regulated category.


What you'll do

Own multi-market SEA (hands-on):

plan, launch, and scale campaigns across AT, DE, NL, IE & US, including localization of offers, ad copy, and LP variants

Account architecture & intent strategy:

structure by product/intent; brand vs. non-brand; exact/phrase with robust negatives; query sculpting; RSAs at scale.

Bidding & automation:

deploy tROAS/tCPA, value-based bidding, portfolio strategies, seasonality adjustments; leverage scripts/Rules/SA360 where they help.

Measurement & signals:

implement Consent Mode-compliant tagging; maintain high-quality conversion taxonomy (lead qualified approved funded activated); import offline conversions / enhanced conversions; close the loop into Google Ads, Microsoft Ads, and BI.

Quality first:

reduce junk leads at source (forms, qualifiers, validation) and continuously optimize for downstream value.

Cross-functional excellence:

Collaborate with Paid Social, SEO, Website, Technology, Product / Sales, Analytics & attribution teams.

What you bring


5+ years hands-on SEA (Google Ads required; Microsoft Ads nice-to-have) Record of handling high budgets and optimizing/scaling campaigns based on hard KPIs as Cost per Acquistion and ROAS Experience with regulated environments (financial services / fintech/ insurance or similar) is a plus Proven multi-market experience; comfortable localizing copy and offers. Comfortable with conversion tagging via Google Tag Manager, offline conversion imports & troubleshooting signal gaps. Analytical: GA360, Looker Studio, advanced excel skills; SQL / BI helpful. Fluency in English; German a plus.

What we offer


FlexOffice is our motto! Work in the comfort of your own home whenever it aligns with your job responsibilities. Our office is modern and conveniently located. Strong collaboration and diversity are actively lived within our teams. We support personal development and career planning through a customized and attractive training program. In addition, we offer exciting and lucrative additional benefits.




Please note: The position is intended for the London location and is based on an English employment contract.



Contact person is Mai Dinh (+49 (0)176 993 567 74)

We value people.

Equal opportunity is important to us - regardless of age, gender, sexual orientation, physical impairment, religion, or origin.

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UNTERNEHMEN

BAWAG GROUP

STANDORT

LONDON

EINSTIEGSLEVEL

MIT BERUFSERFAHRUNG

TATIGKEITSBEREICH

KOMMUNIKATION / MARKETING / PR

WOCHENSTUNDEN

39

STARTDATUM

01.09.2025