Job Description

We're the feel-good fashion brand making style accessible and fun for over 55 years, on our website, mobile app and over 300 stores in the UK.



By living our values - we play to win, customer obsessed, we are one and it starts with me - we deliver That New Look Feeling for our customers and each other.



THE ROLE

Drives site performance and customer experience through data-led optimisation of navigation, onsite search, product hierarchy, and overall discoverability. Partners with the Optimisation leadership team to deliver the digital strategy, continuously improving journeys, conversion, and content visibility across all devices and channels.

WHATS IN IT FOR YOU

40% staff discount plus friends & family discounts throughout the year Access to our reward platform for external discount and offers Private pension scheme Profit related bonus scheme Option to join our Healthcare Private Medical Scheme Virtual GP access for you and your children - it allows you to speak to a doctor at a time and date that suits you All employees are covered by our life assurance policy from day one Unlock extra leave with our buy more holiday scheme. Celebrate YOU! Enjoy an extra paid day off on your birthday each year Enhanced maternity, paternity and adoption leave, and shared parental leave. Spread the cost of your commute with interest-free season ticket loans Do your bit for the environment and save money with our Cycle2Work scheme We're proud to partner with the Retail Trust and Fashion & Textile Children's Trust

WHAT YOU'LL BE DOING (RESPONSIBILITIES)

Optimise all core search and browse touchpoints to maximise product visibility, discoverability, and conversion. Analyse performance data to uncover opportunities and deliver measurable improvements to customer experience and commercial outcomes. Produce regular performance reporting on onsite behaviour and key trends, providing actionable insights to inform optimisation and trading priorities. Maintain, refine, and evolve category structures to ensure consistent product relevance and visibility across all devices. Partner cross-functionally with Trade, UX, and IT to plan, test, and deliver new digital features, campaigns, and customer journeys. Collaborate with eCommerce and Content teams to align product visibility and messaging with user behaviour, intent, and context. Proactively identify, prioritise, and resolve live-site issues while upholding website standards and performance integrity. Advocate for insight-led experimentation to validate hypotheses, prioritise initiatives, and embed a continuous improvement mindset. Work closely with Marketing and SEO teams to ensure alignment between paid, organic, and onsite discovery journeys Conduct competitor and market benchmarking to identify emerging trends and opportunities in site design, navigation, and functionality. Support and mentor assistants, providing guidance, workload management, and ongoing development opportunities. Deputise for the Junior Optimisation Manager when required, supporting the delivery of strategy, performance goals, and process improvements. Maintain deep expertise in optimisation tools, systems, and product categories to inform decision-making and influence best practice. Develop and share comprehensive documentation to standardise optimisation, tagging, and analytical practices across teams.

WHO YOU ARE

Minimum Qualifications & Experience:

2-3 years' experience in eCommerce optimisation or trading. Strong understanding of site merchandising, navigation, and search optimisation. Skilled in digital analytics tools (e.g., Adobe Analytics, Google Analytics, Monetate, etc.). Experience working with cross-functional digital and trading teams.

Education:

Degree or equivalent professional experience.

Why New Look?



We care about you and the planet and believe fashion should be a force for positive change. We celebrate inclusion and diversity in everything we do. We're proud of our inclusive culture and our talented team members who embrace our shared purpose, behaviours and values.



We prioritise development, offering training to support your progression, so you can be your absolute best and achieve your goals.



We pride ourselves on being a flexible employer, our colleagues work a range of patterns. If you have a specific pattern in mind, we're keen to discuss this with you in line with the output needed for the role.



Please ensure that your CV is in simple format e.g. Microsoft Word when applying using your CV to ensure smooth application?process