Job Description

SHS Events are looking for a Marketing Coordinator to join our dynamic events team and you'll play a vital role in delivering multi-channel campaigns for a portfolio of industry-leading events.

Key responsibilities:

Content Creation

Create engaging, original content for a variety of marketing materials including brochures, adverts, online banners, mailchimp emails, landing pages and social media posts.

Work closely on creative design processes for marketing collateral, ensuring alignment with brand guidelines.

Produce and manage content across social media channels, including Facebook, Instagram and TikTok -- incorporating graphics, videos, animations and text

Partnerships/Stakeholder Management

Maintain and develop strong relationships with key partners, sponsors, exhibitors and speakers.

Coordinate marketing deliverables for partners and exhibitors, ensuring fulfilment of promotional opportunities.

Support the wider team in managing logistics, exhibitor promotions and speaker communications.

Campaign Delivery & Multi-Channel Marketing

Plan, coordinate and deliver multi-channel marketing activities on time, within budget and to a high standard.

Support the execution of digital campaigns including Google Ads, remarketing initiatives and website enhancement tools.

Coordinate and support multi-channel marketing campaigns in line with business and event objectives.

Social Media Management

Develop, manage and execute the social media schedule across all platforms, creating both visual and written content.

Build and engage with online communities to drive brand awareness and event registrations.

Monitor social media performance and implement strategies for growth and engagement.

Website & Digital Management

Create, update and maintain website content, ensuring accuracy, relevance and SEO optimisation.

Regularly review website performance and coordinate updates in collaboration with web agencies and internal teams.

Market Research, Data & Insights

Conduct market research to identify industry trends, competitor activities and marketing opportunities.

Support the team with customer insights, data analysis and lead generation initiatives.

Assist in data segmentation, community building and database management for marketing campaigns.

Email Marketing

Plan, create and deliver email campaigns, including copywriting, graphic creation, email templates and landing pages.

Analyse campaign performance and contribute to ongoing optimisation.

Event Marketing & Support

Collaborate with Sales, Marketing and Operations teams to support the preparation and delivery of trade shows and events.

Monitor the registration system and assist with registration administration.

Manage marketing through exhibitor campaigns including communication,

promotion of marketing tools, collation of event guide entries, exhibitor zone set up and ongoing query management.

Reporting & Analysis

Provide accurate, timely reporting on key marketing metrics, campaign performance and forecasts.

So that's the role. What about you?

You are an ambitious marketing executive with experience of the full marketing mix, and you have the energy and drive to succeed in a growing company.

You are a confident communicator and enjoy dealing with people at all levels, both internally within the company and in the market.

You are comfortable working with systems like Mailchimp, Canva and of course Google Docs, Excel, PowerPoint and Word.

You thrive on working under pressure and you have the resilience to keep smiling while doing it - and while you love working in a team, you're also comfortable working autonomously in your own area of responsibility.

You have a keen interest in developing a Marketing career and leadership skills.

Job Types: Part-time, Temp to perm

Pay: From 16.00 per hour

Expected hours: 25 per week

Benefits:

Company events Discounted or free food Employee discount Free parking On-site parking Store discount Work from home
Experience:

Digital marketing: 5 years (preferred) Marketing: 5 years (preferred) Events management: 3 years (preferred)
Work Location: Hybrid remote in Renfrew PA4 9EB