Job Description

FIELD MARKETING MANAGER, EUROPE
The team at Industrial Scientific is committed to ending death on the job by the year 2050. We hire inquisitive, motivated people, foster an encouraging environment, and we let them do their job. Our team is highly engaged, builds quality solutions and delivers outstanding customer service. Our leaders understand the critical elements of breakthrough performance: bringing out the best in people; crafting a climate of trust, openness and dedication; encouraging candor; and treating people fairly and with dignity.
We are searching for a Field Marketing Manager, Europe to be responsible for all regional marketing activity, including but not limited to: field marketing events, adapt all marketing material in local languages, the lead generation plan, supporting sales and channel partners in the specific region. The Field Marketing Manager, Europe has to develop a marketing strategy aligned with regional sales strategies. Moreover, they are responsible for managing agencies and to collaborate with channel partners. The Field Marketing Manager, Europe reports to the Customer Excellence & Fulfillment Director, Europe and is based in France (preferred), England or The Netherlands.
Essential Responsibilities:

• Work closely with the Customer Excellence & Fulfillment Director, Europe to come up with effective region-specific marketing & digital marketing plan that supports the strategy
• Manage marketing budget and expenses in the specific region, coordinate with Finance Department on invoices
• Plan and manage all aspects of field marketing events to create new sales opportunities
• Plan and execute all digital marketing, including SEO/SEM, marketing database, landing pages, email, social media, website and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of marketing activities such as events and lead generation, assess against goals (ROI and KPIs) and suggest areas for improvement
• Support sales and channel partners with any marketing needs requested
• Increase brand awareness locally/regionally, and MQLs for the region
• Support EMEA product & solution launches
• Collaborate with agencies and other vendor partners
• Coordinate marketing materials translations for the region
• Support various other marketing projects as needed
• Successfully prioritize and manage multiple projects simultaneously while meeting deadlines and budgets
• Brainstorm new and creative growth strategies

Requirements and skills:

• Bachelor or Master degree in marketing or a related field
• 5+ years of marketing experience, ideally in field marketing
• Proven experience carrying out marketing efforts, including planning, prioritizing, and implementing strategy
• Previous experience managing events and lead generation
• Demonstrate a high degree of competence in sales and marketing processes, salesforce.com, HubSpot, search campaigns and other tactics associated with marketing campaigns
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Strong communication skills - written and oral
• Fluent English - other European language(s) such as French/ Italian/ Spanish or German is a plus
• Highly organized and proficient at managing multiple projects at a time
• Creative, innovative, and always think outside the box
• Ability to travel, some international travel may occur

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Fortive Corporation Overview
Fortive's essential technology makes the world safer and more productive. We accelerate transformation in high-impact fields like workplace safety, build environments, and healthcare.
We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in healthcare sterilization, industrial safety, predictive maintenance, and other mission-critical solutions. We're a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to advanced technologies that help providers focus on exceptional patient care.
We are a diverse team 10,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact.
At Fortive, we believe in you. We believe in your potential-your ability to learn, grow, and make a difference.
At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone.
At Fortive, we believe in growth. We're honest about what's working and what isn't, and we never stop improving and innovating.
Fortive: For you, for us, for growth.
About Industrial Scientific
Industrial Scientific designs and manufactures gas detection products and solutions that protect workers from hazardous conditions around the world. Since our beginnings in 1985, we have pioneered numerous technologies, including the first 3-gas detector, 6-gas detector, wireless gas detector, and even the first gas detector to be included on a NASA space shuttle.Today, we continue to innovate and expand our hardware and software offerings to equip the connected workers of the future. Our latest solutions make it possible to see and respond to hazards in real time, bringing us one step closer to our vision of ending death on the job by 2050.
We Are an Equal Opportunity Employer. Fortive Corporation and all Fortive Companies are proud to be equal opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Fortive and all Fortive Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at applyassistance@fortive.com.
Bonus or Equity
This position is also eligible for bonus as part of the total compensation package.

Skills Required