Job Description

Role Title:

GBCT Commercial Manager

Salary:

Up to 50,000 per annum (dependent on experience)

Location:

Manchester (hybrid working available)

About British Cycling

British Cycling exists to bring the joy of cycling to everyone.


We have embarked on an exciting new journey, with a modernised commercial and events offering grounded in social impact and storytelling, harnessing the spotlight and inspiration of our athlete's performance on the world stage, and our growing portfolio of major events.


We are working towards our three key priorities outlined in our strategy; to support and grow the sport to make cycling more inclusive and accessible, to lead on the world stage by winning and winning well, and to drive social impact by tackling inequalities through providing opportunities.


Role Purpose


Lead the delivery of a commercial partnership strategy for Great Britain Cycling Team's partners, as part of British Cycling's overarching commercial strategy, across the following main workstreams: + Develop a performancefocused commercial partnership strategy that aligns with the needs of the Great Britain Cycling Team and our Commercial ambition.
+ Proactively source commercial partnerships that support worldclass performances.
+ Maintain strong partner relationships through excellent delivery, including appropriate tracking, communication, and reporting. Work alongside the wider commercial partnerships team to uphold British Cycling's goldstandard approach to partner service.
Collaborate with the Great Britain Cycling Team and the wider business to manage the delivery of performance projects linked to British Cycling's commercial partnerships. Act as a liaison between athletes/coaches and the commercial team to ensure commitments to British Cycling's commercial partners are met.

Key Accountabilities

Lead the delivery of a commercial partnership strategy for Great Britain Cycling Team's partners, as part of British Cycling's overarching commercial strategy. Develop, implement, and evolve the commercialisation of the Great Britain Cycling Team. Create and agree on partnership activation plans that deliver on stated partnership objectives and performance goals. Proactively source key partners in line with the commercial acquisition strategy and the technical needs of the Great Britain Cycling Team. Manage the delivery of rights, benefits, and campaign activations. Support athlete appearances and accompany athletes/staff in person (as required), creating opportunities for riders through partnerships. Act as the lead partnership contact for Great Britain Cycling Team riders and colleagues, managing enquiries and requests, and liaising with the Performance Director, GBCT staff, riders, agents, and the commercial team. Work with the British Cycling digital content team to produce content that promotes the impact of partnerships. Collaborate with the communications team to plan, coordinate, and deliver media engagement tactics ahead of major events and other occasions.

About You

Experienced in commercial partnerships, with a track record of securing and delivering partnerships that provide impact and value. Extensive knowledge of the UK, European, and global cycling markets. Exceptional project management and relationship management skills. A strategic thinker, able to identify risks and opportunities in advance. A clear and confident communicator who can advocate for our partners internally and externally. Comfortable working at pace, often managing multiple projects simultaneously. Willing to work flexibly, including responding to partners and colleagues out of hours, and able to travel across the UK and occasionally internationally.

What are the perks

Competitive Salary Cycle to Work Scheme Generous Holidays (25 days + bank holidays) Holiday purchase scheme Life Assurance Pension

How to apply

Send us your CV and a short cover letter outlining your interest in the role and why you feel you meet the criteria via the apply button below.

Applications close:

7th December 2025