Job Description

The company:

Rapala VMC is a one of the world's leading sport fishing companies, encompassing globally renowned brands such as Rapala, Okuma, Dynamite Baits, VMC, Carp Spirit and many more. We are deeply committed to our brands, products, customers, employees, and the environment.

Job description:

We are seeking a highly creative, knowledgeable, motivated and organised person to be at the forefront of the graphic design for Rapala VMC in the UK.

You will be responsible for developing packaging concepts, designing print and digital assets, and ensuring brand consistency across all materials. You will work closely with the Marketing, Sales and Product Development teams, as well as external suppliers to bring designs from concept to fruition. This position reports directly to the Marketing Manager.

Responsibilities & duties:

Create compelling packaging designs for new and existing product ranges

Develop concepts, artwork, and visual assets across print, digital and POS

Oversee catalogue design from initial concept to the finalised artwork

Prepare artwork for print, ensuring technical accuracy and compliance with UK and export markets regulations

Collaborate with internal teams and external partners

Source external supplier quotations and aid negotiation of final costings

Maintain brand guidelines and contribute to design strategy

Support wider marketing campaigns with visuals and presentation materials

File and image storage management

Manage workload and prioritise briefs in line with agreed critical path

Ensure designs meet the brief prior to handover for sign off

Stay current with new technology, software, and system

Knowledge, skills & attitude required:

Proven experience and creative flair as a Graphic Designer, ideally within FMCG, consumer goods or retail

Knowledge and experience of packaging design

Strong portfolio including packaging design projects

Adept at creating high impact commercial graphic designs

Expert knowledge of Adobe Creative Cloud (Illustrator, Photoshop, InDesign)

Thorough knowledge of dielines, print processes, colour management and material specifications

In-depth knowledge of MS Office including Word, Excel, PowerPoint and Outlook

Excellent attention to detail and ability to work to deadlines

The ability to manage multiple projects and deadlines

A high level of grammar and literacy skills

Enthusiastic, proactive, highly motivated, flexible and a team player

Knowledge of sustainability and packaging trends beneficial

A passion/understanding of angling, or similar sporting goods, would be advantageous but not essential

Studio photography skills and knowledge would be an advantage but not essential

In return we offer:

A competitive salary

A supportive and collaborative team

Professional development and training opportunities

On-site parking

Staff product allowance

Auto enrolment pension

(Pro-rata) 21 Days holiday, plus bank holidays

Loyalty scheme offering additional annual leave based on length of service

Access to our Employee Assistance Program, offering a wide range of wellbeing benefits, free independent and confidential counselling / support, 24 hours a day, 7 days a week

Key information:

Job title: Graphic Designer / Artworker

Expected start date: ASAP

Salary: On application - dependent on experience

Job Type: Full-time, permanent

Working hours: 42 hours/week. However, flexibility is key to ensure the needs of the business are met

Location: Cotgrave, Nottinghamshire, UK

To apply or request further details, please send your CV with a covering letter to Stewart Hay (Marketing Manager) stewart.hay@rapalavmc.com. The closing date for applications is the 16th January 2026.

Job Type: Full-time

Benefits:

Company pension On-site parking
Work Location: In person