Group Head Of Marketing

Dorchester, ENG, GB, United Kingdom

Job Description

Are you an experienced marketing professional with proven ability to generate multi-channel RoI?

Would it excite you to be an already successful group's first marketing professional, with plenty of low hanging fruit to pluck?


If yes, please read on.

We are the

FDi Group of Companies

- formed following sustained years of innovation, growth & expansion - with minimal to no marketing!

The group is a collection of complementary, forward thinking and collaborative organisations operating across the water treatment and precision engineering sectors, globally - which incorporates;

Fluid Dynamics International Ltd

: www.fdiltd.com - established in 1973 - pioneers in the design and manufacture of innovative 'clean & green' water conditioners & water treatment systems, that are disrupting global industries. (Dorset)

Evolve Water Ltd

: www.evolvewater.co.uk - established in 2022 - holistic specialists in commercial water treatment & purification services across the UK - equipment sales, commissioning, servicing, repairs, maintenance and emergency call outs. (Nationwide)

FDi Engineering Ltd

: www.fdiengineering.com - established in 2023 - precision engineering company with specialisms across CNC Machining, Fabrication / Welding and Mechanical Fitting & Assembly. (Dorset)

FDi Technologies Ltd

: www.fditechnologies.co.uk - established in 2024 - development of globally disruptive technologies for the water treatment industry, delivering excellence in R&D, science and innovation. (Dorset)
With key personnel & robust infrastructure in place across the group, the marketing department is ready to be established to help us scale. This really is an exciting time to join - you would be our first marketing professional across the group, have a plethora of low hanging fruit to pluck / take advantage of, and you have the opportunity to develop and grow the marketing department and team which would offer a rewarding journey & progression. We have fantastic staff, products, technology, innovations, patents and infrastructure, to facilitate your success, we just need the driven marketing expertise and know-how to make it happen. A bonus scheme will be put in place for achievement of marketing targets / metrics set individually for each organisation.

As Group Head of Marketing, you will be employed by Fluid Dynamics Int Ltd, but operate across the group - supporting, collaborating and guiding our marketing activity to raise brand awareness and generate RoI.

Based from our leafy HQ just outside of Dorchester (Crossways), we anticipate the role being executed as either

fully onsite or

hybrid working. Time onsite with the team will be essential to get a thorough understanding of the people, businesses, their culture and service/product offerings - but we are open to a hybrid model with part-time remote working possibilities.

Your main responsibilities will include;

Developing, implementing & executing marketing activity & strategy

: creating & executing comprehensive marketing strategies aligned with overall business objectives - initial hands-on delivery / execution.

Brand Management

: overseeing the development and consistent application of brand messaging and positioning across all marketing channels

Budget Management

: managing marketing budgets effectively and allocating resources to maximise ROI

Performance Monitoring

: tracking and analysing marketing performance, identifying areas for improvement, and reporting on key metrics

Market Research & Analysis

: conducting market research and analysis to identify trends, opportunities and competitive landscapes.

Campaign Management

: overseeing the planning, execution, and evaluation of marketing campaigns across various channels, including digital, content, and traditional marketing

Stakeholder Management

: collaborating with other departments (e.g. sales, product development, operations, R&D, commercial) and external agencies / partners to ensure alignment and effective execution of marketing initiatives.

Innovation

: staying up to date with the latest marketing trends and technologies, and identifying opportunities to innovate and improve marketing effectiveness.
The ideal candidate will have;

Strategic Thinking

: ability to develop and execute long-term marketing strategies aligned with business goals.

Communication Skills

: excellent written and verbal communication skills

Marketing Expertise

: deep understanding of marketing principles, including digital marketing, content marketing, branding, and campaign management

Budget Management

: experience in managing and allocating marketing budgets effectively.

Stakeholder Management

: ability to build and maintain strong relationships with internal and external stakeholders.

Industry Knowledge

: developing an understanding of the specific industry and market dynamics relevant to the company.
Some of the duties will include;

Oversee the creation of engaging content across multiple channels, including social media, email campaigns, and the company websites. Conduct market research to identify new opportunities and assess the competitive landscape. Utilise SEO best practices to optimise web content and improve search engine rankings. Considering paid-ad campaigns. Manage project timelines effectively, ensuring all marketing initiatives are delivered on schedule. Collaborate with cross-functional teams to ensure alignment of marketing efforts with overall business goals. Monitor and analyse campaign performance, providing insights for continuous improvement.
If you are passionate about driving marketing excellence, meet the criteria set out above, and are excited about this opportunity - please apply with your CV for consideration.

Thanks for reading & happy job hunting.

Job Types: Full-time, Permanent

Pay: 50,000.00-60,000.00 per year

Benefits:

Company events Company pension Free parking On-site parking
Work Location: In person

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Job Detail

  • Job Id
    JD3805852
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dorchester, ENG, GB, United Kingdom
  • Education
    Not mentioned