Job Description

Role Description

We are seeking a proactive and detail-oriented Junior Digital Campaign Manager to support the planning, execution, and optimisation of digital marketing campaigns.



You will be accountable for delivering data-driven campaigns across various digital platforms, assisting the Marketing Team and wider business to meet key objectives and improve overall performance.



Playing a key part in the delivery of the marketing strategy, you will report to the Head of Marketing on a day-to-day basis and will be part of a small team. You will also work in close collaboration with the Sales and Regulatory Teams.

Key Responsibilities

Digital Campaign Creation, Management and Analysis


Devise, implement, monitor and assess the performance of digital campaigns across online channels (particularly Dynamics and Google) and integrate with our marketing CRM platform where applicable (I.E. social media, email and search). Use tools like Google Analytics and other analytics platforms to gather campaign insights and optimise campaign performance. Evaluate key metrics (CTR, CPA, ROAS, etc.) to determine campaign success and make recommendations.

Identifying Trends and Campaign Optimisation


Provide actionable insights based on campaign data to optimise future digital campaign activity. Work with the Head of Marketing to suggest A/B tests and targeting refinements based on gathered data. Identify trends and highlight opportunities to enhance audience engagement and conversion.

Process and Governance


Support the implementation and documentation of campaign workflows and marketing processes. Ensure compliance with brand guidelines, data protection regulations (GDPR), and internal marketing processes. Maintain campaign calendars, briefs, and documentation to support team efficiency and organisation.

Performance Analysis and Reporting


Assist in compiling regular performance reports for the Head of Marketing and other internal stakeholders. Contribute to the preparation of post-campaign reviews and ROI analysis and present findings to the marketing team and wider business where required. Help track budget spend and measure cost-effectiveness of all digital marketing activities.

Skillset and Experience

4/5+ years of experience
in digital marketing with demonstrable experience in end-to-end digital campaign management
Strong proficiency with key digital platforms including Marketing CRMs (e.g., Microsoft Dynamics, Google Ads, Facebook Ads, email marketing tools). Comprehensive understanding of marketing analytics and performance metrics and an ability to make data-driven decisions to optimise campaign performance and ROI. Strong attention to detail with excellent organisation, written, time-management and verbal communication skills. Proficient in Excel, PowerPoint and data visualisation tools. Organised and personable with an ability to work independently or as part of a small team in a fast-paced environment.

Benefits

Home-based role
25 days annual leave plus public holidays as standard*
Additional annual leave with length of service Charity day and time off to support your favourite charity Payroll Charity giving scheme Cycle to Work scheme and much more!



With occasional travel to our office in London.


The annual leave entitlement will be prorated based on the start date.