Job Description

We are looking for a Junior Strategist to join our creative communications Agency based in Cardiff.Job outline:xe2x80x8bThe Junior Strategist is at the start of their strategic journey. Their role is to support the strategy team with their overall projects and support the agency more broadly with any strategic tasks. Their biggest focus will initially be on research - analysing and interpreting data to support senior colleagues and delivering research projects to clients. The Junior Strategist is beginning to learn how to turn information into insight i.e. starting to pinpoint what data says about human psychology and behaviours. They're also on a journey of understanding on how to turn insight into clear strategy that gets results. A more experienced Junior Strategist will take ownership of smaller, discreet projects and act as the go-to strategist on this. xe2x80x8bResponsibilities and Duties:xe2x80x8bResearch and Evaluation xe2x80x8b- Turning raw data into more digestible and presentable information
- xe2x80x8bFinding the answers to colleagues' questions in the data
- xe2x80x8bSummarising key research findings identified by senior colleagues
- xe2x80x8bGetting more confident in finding appropriate information when doing desk research
- Finding interesting ways of presenting data
- xe2x80x8bObserving qual research and identifying the key points of interest
- Being a source of information on the relevant subject matter and being able to input their knowledge at team and client meetings
- Contributing and eventually owning various elements of reporting, including end of campaign reports and ongoing survey trackersxe2x80x8b
- Utilise the capabilities of AI e.g. MS Copilot for research, evaluation, and report writing/presentationsxe2x80x8b
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Strategic Thinking xe2x80x8b- Identifying the right objectives for communications (become familiar with best practice strategic frameworks e.g. GCS OASIS, EAST, COM-B and the GCS evaluation approach)
- xe2x80x8bIdentifying the right channels for the job, often working in partnership with the agency's media planners' and comms planners in the earned team
- Starting to find compelling insights that are relevant to the objectives
xe2x80x8bBegin to write compelling 'GET/WHO/TO/BYs' (or equivalent)
- Writing clear and simple briefs to creatives, with input from senior team members
- Writing clear and simple presentations for senior colleaguesxe2x80x8b
- Sharing strategies written by other team members with wider team and presenting them faithfullyxe2x80x8b
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Creativity xe2x80x8b- Sharing inspiration with creatives
- Adding creative ideas and creative contexts to briefs
- xe2x80x8bDeveloping trends decks to keep the wider team informed
- xe2x80x8bKnowing what 'best in class' looks likexe2x80x8b
- Sharing current high-profile, innovative and award-winning creative campaigns with the agencyxe2x80x8b
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Relationships xe2x80x8b- Getting to know the account handling team and being ready to help at all times
- xe2x80x8bDeveloping a good relationship with the creative and media teams so as to build trust
- xe2x80x8bGetting to know clients by understanding their business and being helpful and affable in meetings
- xe2x80x8bBuilding relationships with research partners and getting to know their businessesxe2x80x8b
- Be a point of contact for junior researchers within client organisationsxe2x80x8b
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Business and Commercialsxe2x80x8b- Demonstrate understanding of how we make money through fees and services, the margins we make and impact of delay/error on margin and income.
- xe2x80x8bBe aware of the business's purpose, values and behaviours and reflect these as well as contributing to and participating in our community.
- xe2x80x8bBe aware of the business's commercial goals and how you contribute to them.
- xe2x80x8bComplete timesheets accurately and daily. xe2x80x8b
- Master a basic understanding of financial systems and procedures.xe2x80x8bPersonal Developmentxe2x80x8b- Take ownership of your professional and personal development and gain relevant accreditations associated with your role.
- xe2x80x8bConduct a PDM every 3 months to track your performance and progression within your role. xe2x80x8b
- Have a positive attitude towards your career development and ownership over your development goals.xe2x80x8b
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Company Responsibilitiesxe2x80x8b- Work collaboratively with all colleagues in Cardiff and other GS offices.
xe2x80x8b- Represent GS at corporate/industry events as required and appropriate.
- xe2x80x8bAdhere to all company policies and procedures with full compliance.
- xe2x80x8bDemonstrate willingness to take part in corporate projects of various kinds - e.g., client service improvement, Academy development, charitable fundraising initiatives, etc.
- xe2x80x8bParticipate in team events and contribute to agency life.
xe2x80x8b- Demonstrate willingness to respond to management requests. xe2x80x8b
- Notify manager of any problems with personal workload, morale, time management to receive necessary support. xe2x80x8b
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Essential skills & knowledge needed for success in this role:xe2x80x8bxe2x80x8b- Ability to work well with people
xe2x80x8b- Good verbal communication skills
- xe2x80x8bAn intellectual curiosity
- xe2x80x8bStrong writing skills
- An analytical mind - able to look at data sets and draw conclusions
- Research skills
xe2x80x8b- AI and technology skillsxe2x80x8bExperience needed for this role:xe2x80x8b- Ideally a degree (or equivalent level) qualification
- xe2x80x8bIdeally 1-2 years previous experience in research or marketing xe2x80x8b
- Ideally some office experienceThe PackageSome of our benefits include:- 25 days annual leave plus bank holiday.
- Birthday Holiday Day.
- Enhanced maternity, adoption and paternity leave pay.
- Enhanced sick pay.
- Compassionate leave policies.
- Employee assistance programme including access to free counselling sessions.
- Life and service milestone awards.
- Hybrid working with core hours of 10am to 4pm.
- Life assurance (4 times annual salary)
- Option to buy extra holiday.
- Pension scheme (5% employee, 3% employer)
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Diversity, Equity, and InclusionAt Golley Slater, we believe that curiosity creates the unexpected, and true curiosity can't be achieved without diversity. We need people with different perspectives, experiences, and cultures to develop unexpected ideas that challenge, excite and create lasting impact. That's why we're proud to be an equal opportunities employer and encourage applications irrespective of age, disability, gender, gender reassignment, marital or civil partnership status, pregnancy or maternity, race including colour, ethnic or national origins and nationality, religion or belief or sexual orientation - the protected characteristics. So, whoever you are, whatever your background, we want to hear from you.How we can support youWe know that some people may need more flexibility than others. We offer the opportunity for our teams to fit work around their needs and schedules with:- A 'work where you feel most productive' policy for those who find it easier to work remotely.
- Flexible working hours.
- Enhanced parental leave.
- Enhanced sick leave.If you require any adjustments to make this role work for you or need assistance during our application process, please contact a member of our HR Team.In return, we'll give you the chance to build on these skills and advance your career with support and collaboration among a team who like to have fun as well as work hard. If this sounds like you then please apply!The AgencyIntegrated creative communications agencyWe're Golley SlaterFounded in 1957 during a burgeoning TV advertising industry, it's always been our philosophy to use insight to drive change and deliver effective marketing campaigns for our clients.And that's why we're super proud to be an IPA Effectiveness Accredited agency - one of only 30 in the UK.Based in 4 offices across the UK, we continue to evolve around our clients' needs. We don't worry about geography, but work together as discipline specialists to immerse ourselves in your organisation's challenges, understand your objectives and get to know how your audience thinks, feels and behaves. Then we develop proven, effective, award-winning work that delivers sales overnight, brands over time and changes behaviour in society.Follow UsLocations44 Belgrave Square
London
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