Job Description

Requirements:

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At least 1 year of proven experience in lead generation for a software development company Proficient written English (B2+ level or higher) Solid understanding of SDLC and key software development technologies Good understanding of software outsourcing and outstaffing business models Proven experience with LinkedIn lead generation, including building connections, crafting outreach messages, and managing campaigns Proven experience with email-based lead generation, including cold outreach and follow-up campaigns Strong attention to detail and ability to maintain accurate records in a CRM system (HubSpot preferred) Excellent communication and time management skills; ability to work independently and take ownership of results

Responsibilities:

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Research and identify potential leads through LinkedIn, event platforms, email campaigns, and other relevant channels Plan and execute lead generation activities around targeted industry events (before, during, and after events) Develop and execute lead generation campaigns aligned with marketing and sales goals Collaborate with the marketing and sales teams to create and test new strategies and hypotheses for outreach and engagement Book live or virtual meetings with qualified leads and ensure smooth scheduling and communication Conduct timely follow-ups with leads generated from events Maintain accurate and up-to-date lead information in CRM (HubSpot) Prepare regular reports on campaign performance, event, and lead generation metrics Continuously explore new tools, platforms, and methods to improve lead quality and conversion rates

Nice to Have:

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Hands-on experience in event-based lead generation -- both offline (conferences, meetups, networking events) and online (webinars, virtual summits) Good skills in working with generative AI tools such as ChatGPT, Grok, or Gemini for research, content creation, or automation Experience with lead outreach and automation tools such as Instantly, Apollo, or similar Familiarity with A/B testing, personalization techniques, and sales automation workflows

We offer:

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Flexible work-from-home policy Competitive salary and performance review ? PE accounting and support 18 paid vacation days per year Unlimited paid sick days per year The system of bonuses (Sport/Health/Education) Expert community within the company Paid courses and trainings, internal knowledge library

Tronkina Olesia