Job Description

Marketing and Digital Communications Manager

Job Summary

St Gregory's Catholic School

is seeking a creative and driven

Marketing and Digital Communications Manager

to join our team. Working closely with the Headteacher and senior leaders, you will lead on developing and delivering our marketing strategy, building a strong brand presence, and managing communications across digital and print channels. From overseeing our website and social media to producing high-quality promotional materials and supporting key school events, you'll play a pivotal role in showcasing our ethos and achievements.

If you are passionate about making a difference in education and have the expertise to help us achieve our goals, we would love to hear from you.

Responsibilities:

Purpose of Post

Working under the direction of the Headteacher, the Marketing Manager will assist in the formulation and delivery of the marketing strategy for the school The Marketing Manager will work with the Headteacher to deliver on key strategic goals for the school To develop a distinct brand presence for the school through all relevant marketing channels To ensure all content is correct and up to date and that it is advanced as both an informational news service and a marketing tool that promotes the school to its wider audience Working with the Headteacher, Admission Team and HR to develop recruitment strategies for prospective students and staff

Main Duties and Responsibilities

Generation of the Marketing and Communication Strategy Oversee the production of key promotional materials and update when required, including prospectus, magazines, digital advertising, website, social media, newsletters, videos, media releases, signage and offline advertising, etc. ensuring activity remains within budget The management of the school brand through high quality presentation at all points of contact with the public Work closely with the HR and Admissions Team on all aspects of entry and recruitment; tracking trends over time Work with the SLT to define and promote the ethos and USP and use these to establish a brand and tone that reflect these Promotion of the ethos with current parents, friends, staff, feeder schools, the media and the local community To develop links with national and local media To be responsible for reviewing and improving communications to current and prospective families Liaise with relevant stakeholders to make improvements to parent communications (for both new and existing parents) To support the Headteacher in producing high quality presentations for Open Events and other significant events for current and prospective parents To liaise with photographers/videographers to produce high quality pictures for promotional material and presentations To work with the Headteacher to ensure press releases are submitted to the press in a timely fashion when required Increase communication of our community contributions Oversee the production of the staff handbook Oversee the production of the newsletters To support the Senior Team in overseeing the quality of letters sent to current parents Liaise with the Transition Lead to coordinate promotion days and evenings relating to admissions Oversee correspondence and publicity material for feeder schools and local parishes for our schools Quality Assure literature and promotional material meets the schools' information and communication standards Formulate and deliver the school's Marketing Plans Monitor key strategic goals for each school and regularly report progress to the headteacher Develop recruitment strategies for prospective students and staff Develop the Marketing and Communication Strategy

Website

To co-ordinate the maintenance and development of the website To drive traffic to the website through appropriate initiatives, Encourage contributions of news from staff and pupil Assessing the information structure and presentation of information on the website to ensure that it is as impressive as possible Checking the functionality of the website to ensure that it is navigable and authorise updates as required (and in line with budgets). Periodically, or as required, developing the design and functionality of current or new websites Oversee school's web site Updating educational websites where information for our schools are held

Social Media

To design a Social Media strategy Create the content strategy for the relevant channels, working closely with teaching staff Monitoring the existing platforms and make approved responses as required

Events

Oversee and lead on the promotion of major events Open Events and other showcase events Support on the branding elements of key events Support relevant teams on the production of events to enhance the experience for existing and prospective parents/pupils

General

Create marketing reports for the Headteacher Regularly review other schools' activity and changes in the school market Appreciate and support the role of other professionals and establish constructive relationships and communicate with other organisations and individuals as required Participate in training and development activities and programmes Comply with, and assist with the development of policies and procedures, and report all concerns to an appropriate person, in respect of: Safeguarding of pupils Health, safety and security Confidentiality; and Data Protection

Meetings

When appropriate, report to Senior Leadership Team meetings to report on marketing and communications Attend full staff meetings

Requirements:

Qualifications and Skills

Educated to degree level with appropriate qualifications in Marketing and related fields Digital Marketing qualification Familiarity with the education sector, and understanding of pupil recruitment Awareness and experience of issues relating to safeguarding the health, welfare and safety of children.

Experience and Knowledge

A background in Marketing, experience working in similar role Experience of working in a fast-paced environment, ability to work under pressure at busy times and to work to deadlines A commitment to continued professional development Proficiency in Adobe Creative Cloud (especially InDesign, Photoshop, Illustrator, Acrobat) Proficiency in MS Office (MS Excel, MS Word and MS Outlook) database packages and internet systems. Good knowledge of CMS, HTML and CSS Knowledge of existing and emerging web tools and social media platforms

Abilities, Skills and Attributes

High personal and professional standards, maintaining a high level of confidentiality Ability to build and form working relationships with pupils, parents and colleagues, to work across operational boundaries Be able to manage and lead as well as work as a member of a team Demonstrate attributes of discretion, tact and diplomacy Show initiative, drive and commitment to ongoing improvement Be articulate and presentable Be creative problem-solver with the ability to think ahead Have good negotiation skills Excellent administrative and organisational skills; with good attention to detail and the ability to use initiative and prioritise workload Demonstrate a co-operative, reliable, customer responsive attitude with good communication skills both on the telephone and in person that allows effective communication at all levels of the school
You are welcome to contact HR at if you would like to visit the school before submitting an application.

For ease of applying, we are happy to accept applications directly from Kent Teach: https://www.kent-teach.com/Recruitment/Vacancy/VacancyDetails.aspx?VacancyId=149651

Should you be shortlisted for interview, additional information may be requested at that time.

Closing date for applications: Monday 13 October 2025 9am

Start date: October/November 2025

All applicants need to have the Right to Work in the UK to be considered for this role. This vacancy may close on or before the specified closing date depending on the volume of suitable applicants.

St Gregory's is committed to safeguarding and promoting the welfare of children and this position is subject to satisfactory enhanced disclosure from the Disclosure and Barring Service. We are an equal opportunities employer.

Job Types: Full-time, Permanent

Pay: 30,404.00-38,304.00 per year

Benefits:

Canteen Company pension Free parking Health & wellbeing programme On-site gym On-site parking Sick pay Store discount
Education:

A-Level or equivalent (required)
Experience:

Digital marketing: 2 years (required) Marketing: 3 years (required)
Work authorisation:

United Kingdom (required)
Work Location: In person