Job Description

Company Overview

Eco Saves You Energy Ltd is a forefront ECO company dedicated to innovation and excellence, helping households across the UK access fully funded energy-saving home improvements through government-backed schemes such as ECO4 and the Great British Insulation Scheme (GBIS).

We are actively seeking a

skilled and outcome-driven Digital Campaign Manager

with proven expertise in Facebook and Google Ads, complemented by strong graphic design capabilities. If you have a passion for building impactful campaigns that generate measurable results, we want you on our team.

Position Overview

As a

Digital Campaign Manager

, you will be responsible for planning, executing, and optimising digital marketing campaigns across

Facebook and Google Ads

. This role requires a unique combination of

strategic thinking, analytical ability, and creative flair

. You will manage advertising spend, create compelling visuals, and implement campaign strategies that drive high-quality leads and conversions, all while ensuring brand consistency across digital platforms.

Key ResponsibilitiesDigital Advertising

Plan, develop, and implement full-funnel digital campaigns on

Facebook Ads

and

Google Ads

. Conduct

audience targeting, keyword research, and competitor analysis

to maximise reach and relevance. Manage daily ad spend, bid adjustments, and campaign budgets to achieve the best ROI. Perform

A/B testing

on ad creatives, copy, landing pages, and audience segments.

Graphic Design

Design

visually compelling ad creatives

, banners, and campaign visuals that drive engagement. Produce assets for social media campaigns, landing pages, and remarketing content. Ensure

brand consistency

across all creative outputs. Stay updated with

creative trends

to keep campaigns fresh and engaging.

Campaign Optimisation

Track, analyse, and report on campaign performance (CTR, CPC, CPL, ROI, conversion rate). Implement optimisation strategies to continuously improve lead quality and lower acquisition costs. Set up

pixel tracking, remarketing, and conversion tracking

to ensure accurate measurement. Ensure campaigns meet

Meta and Google advertising compliance standards

.

Collaboration

Work closely with internal teams (lead generation, content, operations, CRM managers) to align campaigns with company goals. Coordinate with developers to ensure tracking, landing pages, and integrations are functioning smoothly. Provide clear campaign performance insights and actionable recommendations to management.

What We're Looking For

Proven experience in

Facebook Ads and Google Ads management

. Strong understanding of

digital campaign optimisation, targeting, and reporting

. Proficiency in

graphic design tools

(e.g., Photoshop, Canva, Illustrator, or similar). Analytical mindset with the ability to translate data into actionable insights. Familiarity with

Zoho CRM

and marketing automation workflows. Excellent time management and organisational skills. Ability to manage budgets effectively and work to performance KPIs.

Preferred Skills/Experience

Experience in

energy efficiency, home improvements, or grant-funded schemes

(ECO4, GBIS). Knowledge of

GDPR compliance

and data privacy in digital marketing. Experience with other ad platforms (LinkedIn, TikTok) is a bonus.

What We Offer

Competitive salary with potential performance-based incentives. Autonomy and ownership of digital marketing strategy. Support from a dedicated and experienced team. Opportunity to directly impact growth in a rapidly expanding company.
Job Type: Full-time

Pay: 18,000.00-25,000.00 per year

Benefits:

Free parking On-site parking
Experience:

Campaign Management: 1 year (required) Facebook Advertising: 1 year (preferred)
Work Location: In person

Expected start date: 01/10/2025