Job Description

This vacancy is not eligible for Visa Sponsorship. Please apply only if you have another way to establish your right to work in the UK. We may close this vacancy early if we receive a high number of applications, so we recommend applying as soon as possible.At NHS Blood and Transplant (NHSBT), marketing is vital in transforming public attitudes to donation. Through engaging campaigns, we encourage more people to give the gift of life by registering as organ donors. In Wales, this is especially important as we reconnect people with donation following the opt-out law introduced 10 years ago. We need a talented Marketing Manager to lead activity in Wales. This standalone role offers high autonomy you'll own and deliver the regions marketing and communications strategy. With strong communication and influencing skills, you'll run campaigns, engage media, and represent NHSBT at events. There is no paid advertising budget, so creativity and collaboration are key. You'll work with NHSBTs national teams and be supported by regional specialist nurses.This is a rewarding part-time role (3 days/week) that changes lives. Were looking for someone who understands Welsh culture and media and is willing to travel across Wales. Based in England? That's fine, if you're happy to travel as needed.Main duties of the jobIn this role you will be responsible for engaging the public across Wales with organ donation. Your responsibilities will include:1. Leading the marketing and communications activity in the Wales region working collaboratively with, and accountable to the Head of Organ Donation Marketing.2. Developing, , co-ordinating and delivering NHS Blood and Transplants organ donation marketing strategy for Wales, in line with the national Organ Donation Marketing Strategy.3. Building relationships with Wales media outlets, and Identifying and engaging with a range of partners, businesses and charities to support the promotion of organ donation in the region.4. Developing and providing relevant and informative materials including articles, press releases and stakeholder packs; adapting by audience where necessary.5. Managing the development, delivery and evaluation of campaigns and activity (in line with the GCS Evaluation Framework), making regular changes when required.Willingness and flexibility to work irregular hours and to travel throughout Wales, including overnight stays when required (with appropriate prior notice). Requirement to occasionally participate in out of hours work which may include evenings, weekends or public holiday working (time off in lieu will be granted)About usIt takes all types of people to deliver the kind of service that saves and improves lives. At NHS Blood and Transplant, youll join a team of more than 6,000 people who are making a genuine difference to communities, families, friends, relatives and more across the UK. We play a unique and special role in the NHS by helping people do something extraordinary- donate blood, blood products, organs, tissues, or stem cells to save someone in need. Our three core values are what set us apart. They guide and inspire everything we do. By being caring, expertly meeting the needs of our patients and our people, and accepting nothing less than the best quality, we can do extraordinary work and help our people to do something extraordinary in their career, too. Three small words, one big difference - Caring, Expert and Quality. Together we'll save and improve more lives than ever. You will join us on our journey to create an inclusive workplace and aim to reflect the diverse communities we work with, and we positively encourage applications from all sectors of the community.DetailsDate posted19 May 2025Pay schemeAgenda for changeBandBand 7Salaryxc2xa346,148 to xc2xa352,809 a yearContractFixed termDuration12 monthsWorking patternPart-timeReference number006546Job locationsEngland500 North Bristol Park, NorthwayBristol FiltonBS34 7QHUnit 3 Cae Gwyrdd,Greenmeadow Springs Business Park,CardiffCF15 7ABJob descriptionJob responsibilitiesPlease view the attached recruitment profile which is a summary of the detailed and Person Specification for the full personal attributes we require for the role. You will need to demonstrate these throughout the recruitment process. Job descriptionJob responsibilitiesPlease view the attached recruitment profile which is a summary of the detailed and Person Specification for the full personal attributes we require for the role. You will need to demonstrate these throughout the recruitment process.Person SpecificationQualificationsEssential

• MBA / Management / Marketing masters or equivalent marketing experience.
• Possess a valid driving licence, allowing you to drive in the UK
• Demonstrates commitment to own continued professional development (CPD)

• Proven record in performance managing successful marketing campaigns, services and events, including digital campaigns.
• Specialist understanding of customer segmentation techniques and applying behavioural science.
• Specialist knowledge in the field of Marketing, plus significant relevant experience of developing and delivering marketing programmes
• Knowledge and experience of applying customer insight to shape marketing campaigns
• Experience of developing content and materials for a wide range of channels tailored to local audiences
• Experience of evaluating marketing activity using a range of methodologies and driving continuous improvement to optimise return on investment
• Demonstrable ability to collaborate cross-functionally to secure opportunities, resources and achieve common goals
• Experience of managing agencies and third-party suppliers
• Experience of managing budgets
• Experience of working with information technology using Microsoft Office packages (Outlook, Word, Excel, Teams and PowerPoint)

• MBA / Management / Marketing masters or equivalent marketing experience.
• Possess a valid driving licence, allowing you to drive in the UK
• Demonstrates commitment to own continued professional development (CPD)

• Proven record in performance managing successful marketing campaigns, services and events, including digital campaigns.
• Specialist understanding of customer segmentation techniques and applying behavioural science.
• Specialist knowledge in the field of Marketing, plus significant relevant experience of developing and delivering marketing programmes
• Knowledge and experience of applying customer insight to shape marketing campaigns
• Experience of developing content and materials for a wide range of channels tailored to local audiences
• Experience of evaluating marketing activity using a range of methodologies and driving continuous improvement to optimise return on investment
• Demonstrable ability to collaborate cross-functionally to secure opportunities, resources and achieve common goals
• Experience of managing agencies and third-party suppliers
• Experience of managing budgets
• Experience of working with information technology using Microsoft Office packages (Outlook, Word, Excel, Teams and PowerPoint)

NHS