Marketing Data & Insight Manager

London, ENG, GB, United Kingdom

Job Description

Ref Number


B04-06047

Professional Expertise


External Engagement, Communications, Marketing and Events

Department


UCL BEAMS (B04)

Location


London

Working Pattern


Full time

Salary


43,374 51,860

Contract Type


Fixed-term

Working Type


Hybrid

Available for Secondment


No

Closing Date


21-May-2025

About us


------------


We are The Bartlett, UCL's global Faculty of the Built Environment. Individually, our departments lead their fields. In partnership, they develop new responses to pressing world issues. As a whole, they represent a world-leading, multidisciplinary faculty, united by the radical spirit of UCL. Our vision is of a world where everything that's built aims to add to the well-being of people and the environment. The Bartlett is unrivalled in its breadth and depth of disciplines, programmes and departments. It is made up of 13 Schools and Institutes, providing teaching and research in a wide range of subject areas across over 100 courses with more than 4,000 students each year from across the world. This role is part of The Bartlett Marketing and Communications team, delivering strategic communications and marketing for The Bartlett faculty and all departments.


About the role


------------------


We are looking for a skilled data and insights manager to join The Bartlett Marketing team for a 1-year fixed term contract. The postholder will lead on the development of a robust, data-driven approach to our international student recruitment strategy, providing insights into the needs and motivations of student and employer markets, analysis of our competitors and market positioning, and future opportunities for growth and innovation in our educational offering and marketing campaigns. The successful candidate will play a key role in developing a comprehensive suite of marketing data, research, insights and reporting, and embedding a data-driven approach to the development of new and existing degree courses at The Bartlett. They will be a highly professional and effective data analyst and researcher, with the ability to glean actionable insights from high quality data, and shed light on data-driven opportunities to improve market positioning and marketing effectiveness in the international student recruitment market.


About you


-------------


The successful candidate will have excellent analytical skills and demonstrated experience in managing market research, data analysis and data reporting, with a passion for developing data and insights that help brands to better understand and resonate with their target markets. They will bring expertise in variety of research methods and marketing data analytics, including surveys/questionnaires, focus groups, secondary research, and digital marketing and advertising data, with strong organisational skills to manage multiple projects. They will be a strong communicator with the confidence to coordinate with internal stakeholders at all levels to share actionable insights and data-driven recommendations. If you wish to discuss the post informally, please contact Liz Griffith, Head of Marketing and Communications (l.griffith@ucl.ac.uk).


What we offer


-----------------


As well as the exciting opportunities this role presents we also offer some great benefits some of which are below: o 41 Days holiday (including 27 days annual leave 8 bank holiday and 6 closure days) o Additional 5 days' annual leave purchase scheme o Hybrid working o Final Salary Pension Scheme o Cycle to work scheme o Season ticket loan o On-Site nursery o On-site gym o Enhanced maternity, paternity and adoption pay Visit https://www.ucl.ac.uk/work-at-ucl/reward-and-benefits to find out more.


Our commitment to Equality, Diversity and Inclusion


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As London's Global University, we know diversity fosters creativity and innovation, and we want our community to represent the diversity of the world's talent. We are committed to equality of opportunity, to being fair and inclusive, and to being a place where we all belong. We therefore particularly encourage applications from candidates who are likely to be underrepresented in UCL's workforce. These include people from Black, Asian and ethnic minority backgrounds; disabled people; LGBTQI+ people; and for our Grade 9 and 10 roles, women. You can read more about our commitment to Equality, Diversity and Inclusion here : https://www.ucl.ac.uk/equality-diversity-inclusion/

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Job Detail

  • Job Id
    JD3054414
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    London, ENG, GB, United Kingdom
  • Education
    Not mentioned