Dean Forge is a leading manufacturer and retailer of stoves, fireplaces, and associated products, with on-site showrooms and the Orchard Kitchen Cafe. We are looking for an enthusiastic Marketing Executive to support and grow our brand presence across consumer and trade markets. This is a varied, hands-on role ideal for someone who enjoys managing the full marketing mix and seeing their work have real impact.
Role Overview
The Marketing Executive will be responsible for helping to deliver day-to-day marketing activity across digital channels, content creation, email marketing, events, showroom experience, and trade communication. You will work closely with the senior team to support growth across retail, manufacturing, and the Orchard Kitchen Cafe.
Key Responsibilities
Digital Marketing
Manage social media channels (organic posting, community management, engagement).
Support paid digital advertising campaigns (Google Ads, Meta Ads, etc.).
Update and optimise the company website, ensuring content is accurate and engaging.
Support ongoing SEO improvements.
Monitor digital analytics to report on campaign effectiveness and website performance.
Assist with creating and scheduling email campaigns across retail, trade, and cafe audiences.
Content Creation
Help produce engaging content for digital and print, including social media posts, blogs, product updates, and promotional materials.
Maintain brand consistency across all communications and touchpoints.
Events & Campaigns
Assist with the planning and delivery of events, open days, seasonal promotions, and product launches.
Support trade exhibitions and dealer-focused events.
Work with suppliers, partners, and internal teams to ensure successful event execution.
Showroom & Customer Journey
Support showroom display updates, POS materials, and layout improvements.
Help ensure an engaging, consistent customer experience both in-store and online.
Identify opportunities to improve signage, product information, and the visitor journey.
Orchard Kitchen Cafe Marketing
Support with cafe-related social media channels.
Support with creating signage, menu updates, in-store promotions, and general customer engagement.
Work with cafe management to promote seasonal offers and events.
Trade Marketing Support
Help produce trade email communications, news updates, and product information.
Support the development of trade merchandise, POS materials, brochures, and signage.
Assist with retailer promotions and marketing requests.
Analytics & Reporting
Track and report on key marketing data from social media, website analytics, paid ads, and email marketing.
Use insights to optimise performance and recommend improvements.
Brand Management & Coordination
Ensure consistent application of brand guidelines across all platforms.
Work with internal teams (showroom, sales, cafe, manufacturing) to deliver cohesive marketing activity.
Liaise with external suppliers such as designers, printers, and media partners.
Skills & Experience
Essential:
Experience in marketing, digital marketing, or a similar content-focused role.
Strong understanding of social media platforms, content creation, and digital basics.
Good copywriting skills and an eye for design.
Highly organised, proactive, and comfortable managing multiple projects.
Confident using website CMS tools, email marketing platforms, and basic analytics.
Job Types: Full-time, Part-time
Pay: 25,000.00-27,000.00 per year
Expected hours: 24 - 40 per week
Benefits:
Discounted or free food
Employee discount
Free parking
On-site parking
Work Location: In person
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