Job Description

At Herbert Smith Freehills Kramer, our ambition is to help you achieve your goals.

Exceptional client service and the pursuit of excellence are at our core. We invest in and care about our client relationships, which is why many are incredibly longstanding. And we enjoy breaking new ground, as we have for over 100 years.



We are where you need us to be. We are in the world's largest markets, key financial centres and major growth hubs. Our international footprint is extensive and committed.




We are at our best tackling complexity and navigating change. We work alongside you on demanding contentious matters, exacting regulatory work and complex public and private market transactions. We are recognised as leading in these areas.




We are immersed in the sectors and challenges that impact you. We are recognised as standing apart in energy, ESG, infrastructure and resources. And we're focused on areas of growth that affect every business across the world, including technology and digitalisation.



All of this is achieved by supporting the growth of our people, who help us deliver on our ambition - which is to help you achieve yours.



Your goals. Our ambition.

The Opportunity

Role

The brand, marketing and digital team supports the firm's strategy by accelerating our reputation to that of a world class professional services business. Our aim is to enrich client relationships with bold targeted, insightful and concise campaigns that differentiate us from our competitors and ultimately create an environment for referrals.


This role requires an ambitious and enthusiastic marketer with a commitment to producing integrated multi-channel marketing campaigns. The individual will need to be highly organised and an effective communicator and motivator who can work well under pressure, whilst being able to work proactively using their own initiative. The individual should be a strong communicator with a desire to learn and develop by rolling their sleeves up and getting stuck into a variety of projects.

Key Responsibilities:

Working closely with the Marketing Manager, the Marketing Executive will be required to:

Support the Business Development Lead for Marketing to develop and execute global marketing campaigns. Supporting the end-to-end execution of global campaigns aligned to the firm's content strategy including creation and overseeing the execution of marketing activity plans. Creation of social media schedules for global campaigns including writing posts, liaising with design to create visual assets and working closely with the digital team to post and record engagement. Target and segment client communications, working closely with our InterAction and Digital teams to create mailing lists and draft content for e-bulletins and interactive content for latest thinking articles. Contribute to the development of marketing plans by conducting competitor research and analysis. Build and maintain relationships with wider Business Development, Digital, Design, Events, and Communications teams, including agencies to ensure effective implementation of marketing programmes. Write, edit and proof-read content for printed and electronic materials including video and podcast scripts. Manage social media presence aligned to priority campaigns. Work closely with our client database team to ensure our communications are targeted and segmented by audience. Enable the timely and accurate reporting of campaign data and client interactions as required. Be a brand ambassador for all communications and provide guidance and training where appropriate. Relationship management duties with external agencies when required to ensure assets are delivered on time and are brand compliant. Actively source and share knowledge with the wider Brand, Marketing and Digital team through internal and external best practice examples. Project manage, support and provide updates at campaign meetings with key stakeholders. Support marketing team management of accounts - ensure regular touch points on updates of spend. Have a hands-on approach to the day-to-day running of marketing activities, responding to a wide range of marketing-related enquiries and acting as a helpful point of contact for stakeholders such as Partners, Associates, Professional Support Lawyers, PAs, and Business Development Specialists.

Qualifications / Skills / Experience

CIM qualified or a Bachelor's degree desirable but not a requirement, preferably in marketing or communications. A minimum of 3 years marketing experience. Prior experience in financial services, or a professional services organisation is a plus. Proficient in Word, Excel, PowerPoint and database management. Excellent interpersonal, written, and verbal communication skills. Proven ability to build strong relationships with key stakeholders across a complex business. Energetic, personable, team player with a flexible, "can do" attitude. Ability to remain calm under pressure and juggle numerous commitments at any one time whilst ensuring attention to detail. Multi-tasker with the ability to switch seamlessly between analytical and creative tasks.

Competencies

Personal Leadership

Takes pride in their work and positively impacts those around them Inspires confidence by consistently delivering quality work Maintains composure under pressure by finding ways to manage their reactions to challenging situations Behaves consistently with the firm's values and brand and inspires this in others Responds positively to change and recognises the opportunities change brings to improve service standards

Connects and Collaborates with People

Takes an active interest in others and gets to know the people they interact with Treats people with respect and in a fair and consistent way Adopts a positive communication style, even when challenged by others

Contributes to the Success of Others


Maintains an awareness of the firm's purpose, objectives and structure Recognises how their work contributes to and affects the work of others, and prioritises and communicates accordingly Identifies opportunities to assist others and readily volunteers their help

Enhances the Client Experience

Finds ways to enhance the experience of the firm's clients through their daily tasks. Shows a willingness to go the extra mile to deliver great service.

Achieves Results

Goes above and beyond to contribute to the success of the firm Pays attention to the quality and accuracy of their work Suggests new ideas or ways of doing things in a confident, constructive and sensitive way

Team

Business Development

Working Pattern

Full time

Location

London

Contract type

Permanent Contract

Diversity & Inclusion

We are committed to attracting people from all backgrounds and creating a respectful and inclusive culture where everyone thrives. We see this as essential to our success, including our ability to innovate and achieve sustained high performance. This is a key part of our Values--Human, Bold, and Outstanding.