Job Description

Marketing Executive

Metro Rod LTD

Macclesfield

Full time permanent

30,000 - 32,000 DOE + Benefits

Hybrid (3 days in office)

Metro Rod work with the likes of Equans, Amey, Aldi, Mitie, Greggs, McDonalds, Wetherspoons and many more in the FM, Social Housing, Property Management, Retail, Industrial and Leisure sectors. Despite having been around for over 40 years, we are a fast-growing and dynamic business and part of an ever-expanding group Franchise Brands.


Founded in 1983, Metro Rod and its sister company Metro Plumb are leading providers of drain clearance and maintenance services delivered on a largely reactive basis. The services are provided by over 60 franchisees with geographical coverage across the UK. We've been clearing and unblocking drains for more than thirty years and we're proud of our reputation for quality service and customer satisfaction. Major companies and leading high street names trust us to deal with all their regular drain maintenance and we'll bring the same high standards of service to tackle your drain blockage.


Within the Waste & Water Services Division of Franchise Brands, is also Willow Pumps and Filta. Two expanding businesses that focus on sewage pumps and commercial kitchen solutions. Together, the brands provide a complete one-stop shop for keeping water and waste flowing.

About this role

Are you a digital-savvy marketer who's constantly ahead of the trends? Do you get a buzz from creating thumb-stopping social content, optimising paid ads, and bringing bold ideas to life across multiple brands?


We're looking for a high-energy, self-starting Marketing Executive to join our growing in-house team. Supporting four established brands Metro Rod, Metro Plumb, Willow Pumps and Filta. You will play a hands-on role driving engagement, leads and brand impact across the full marketing mix, with a strong focus on social media and paid advertising (Meta & LinkedIn).


If you thrive in a fast-paced environment, love learning, and enjoy getting stuck into everything from creative content to campaign insights, this is the perfect role for you.

Key Responsibilities:

Deliver and optimise social media activity across Meta and LinkedIn Manage and optimise paid social campaigns, reporting on performance and insights Use AI tools to refine targeting, creativity and performance across all campaigns Assist with multi-channel campaign delivery across PPC, SEO, email and content Produce compelling content across the full marketing mix--email campaigns, brochures, case studies, videos, event assets and more Tailor messaging and creative style to suit different brands, audiences and channels Review website and campaign analytics to support continuous improvement Liaise with third-party agencies across digital disciplines Provide marketing support to our franchisees across the UK, including occasional travel Work closely with the Group Marketing Manager and agency partners Support sister brands with their marketing activity as needed

What do we look for?

2-3 years' experience in a marketing assistant/coordinator role A degree or apprenticeship in marketing is preferential Strong understanding of social media, digital marketing and paid ads Confident in analysing data and reporting performance Interest in using AI technology to improve campaign efficiency and results Excellent attention to detail and ability to work at pace Strong communication skills and a self-motivated, proactive approach Familiarity with WordPress, Google Analytics, Meta Ads

Personal Behaviours/qualities required:

Collaborative approach Innovative and creative writer Inquisitive nature, keen to explore opportunities Results driven Resilient Intuitive nature

Why join us?

A vibrant marketing team where your ideas will be heard Exposure to four different brands and audiences Opportunities to grow your digital and paid media skills Flexibility and autonomy in how you plan and deliver your work The chance to make a real impact in a business that appreciates creativity and innovation

Benefits:

25 days annual leave - plus bank holidays Royal London, Company Pension Group Life Assurance Additional Paid Leave / Special Leave Cycle to Work Scheme Company Events Laptop / Company Mobile Free Eye Tests / Subsidy for Glasses Electric Car Charging Points Free Standard Parking Employee Assistance Programme Occupational Health Support * Employee Discounts Platform - Sodexo