Job Description

We are seeking an experienced

Marketing Executive

to help expand and grow our financial consulting business, which supports small businesses and entrepreneurs. The ideal candidate will have a strong background in

relationship-driven marketing

and the ability to turn outreach into long-term consulting clients. You should be skilled at personalized campaigns, building trust with small business owners, and converting leads into sustainable business growth.

Key Responsibilities

Run

personalized outreach campaigns

to identify small business owners in need of financial advice. Build

brand recognition and trust

within the small business community. Attend client meetings to understand consulting requirements and communicate our services effectively. Nurture leads, maintain strong relationships, and convert them into long-term clients. Develop

referral and cooperation programs

targeting small business networks. Create and manage

content marketing plans

and maintain an active presence on social media. Design

lead magnets and marketing materials

to attract consulting clients. Establish authority through

case studies, testimonials, and success stories

. Write

cold email sequences

addressing the pain points and aspirations of our ideal client profile (ICP). Maintain engagement with existing clients through tailored email campaigns. Identify opportunities for

upselling, cross-selling, and retention

of services. Design a

smooth customer journey

that guides prospects through each stage of awareness and decision-making.
Required Qualifications

Proven expertise in

cold outreach and lead generation

. Strong

sales skills

, including the ability to handle calls and close clients. Knowledge of

automated email marketing tools and campaigns

. Ability to act as a

revenue generator

, consistently delivering results. Understanding of

service-based business marketing and client experience management

.
Bonus Experience

Previous work with

small businesses, coaching, or consulting industries

.
Job Type: Full-time

Pay: 38,000.00-46,000.00 per year

Language:

* English (preferred)