Job Description

Marketing Executive - Live Tour Promotions (Meta & Paid Ads Specialist)

Experts in live consumer events, since 2017 touring National & International Events. From the original concept through to design and management of a range of consumer events - including large scale music festivals, food & drink festivals, theatre tours, touring music brands and conferences.

Our UK touring portfolio includes festivals such as Ibiza Orchestra Experience, Sausage & Cider Fest, Summer in Nashville, and Oktoberfest. We've also been involved in major stadium-scale productions, including 50 Cent at Tottenham Hotspur Stadium.

Internationally, we have delivered major shows in Dubai including elrow, Defected, Sonny Fodera, MK, and Terra Solis, along with Pub in the Park Dubai.

In the health and fitness space, we produce high-profile live events for leading figures including James Smith, Chris Williamson, Diren Kartal and more. We are also the creators of the International Fitness Summit -- a multi-location fitness festival previously held in the UK, Ibiza, Lisbon, and Barcelona.

We are seeking a Marketing Executive to oversee and execute paid advertising campaigns, with a focus on Meta (Facebook, Instagram) platforms, to drive ticket sales and brand visibility for our shows. The ideal candidate will have a strong background in paid media strategy, campaign optimization, and data-driven decision-making.

You will be joining a dynamic team with work that may fall outside the standard working hours due to the nature of the business and role, to help eliminate this we are looking for a very organised person who can work independently but also within a team environment.

Live Tour Promotions is a global event business with many events naturally happening at weekends and different time zones. As a result, communications are not limited to 9 to 5 standard office hours and often circumstances may arise where you will need to work, visit events, or perform tasks at weekends. If this is not for you, then please do not apply.

Reports to: Head of Marketing

Paid Ads:

Plan, create, and manage paid advertising campaigns on Meta platforms (Facebook, Instagram) and other digital channels as needed.

Collaborate with creative teams to develop compelling ad copy, visuals, and video content tailored to target audiences.

Performance Analysis & Optimization:

Monitor campaign performance metrics, including CTR, ROAS, CPM, and CPA, to ensure ROI targets are met.

Conduct A/B testing on ad creatives, audiences, and placements to continuously improve performance.

Monitor trends, hashtags, and viral opportunities to amplify visibility and stay ahead of competitors.

Collaboration:

Partner with tour managers, PR teams, and event organizers to align campaigns with overarching marketing strategies.

Work closely with the social media team to integrate paid and organic strategies for consistent messaging.

What we need from you:

? Experience managing paid advertising campaigns, with a strong focus on Meta platforms.

? Expertise in ad platforms such as Meta Ads Manager, Google Ads, and other relevant tools.

? Exceptional communication and collaboration skills.

? Creative mindset with the ability to think outside the box to attract audiences. Excel knowledge and experience

? Able to work on own initiative within set guidelines.

Hours: Mon-Fri 9am to 5pm

Location: Waterlooville Office Based, not a remote working role.

Job Types: Full-time, Permanent

Pay: 30,000.00-35,000.00 per year

Benefits:

Casual dress Company events Discounted or free food Employee discount Free parking Gym membership On-site parking
Schedule:

Monday to Friday
Work Location: In person

Expected start date: 04/08/2025