Since its birth in 2002, HALCO has experienced strong growth throughout Europe and is now regarded as a leader in ensuring continuous supply to textile production.
We pride ourselves on having a great culture that values Teamwork, Openness, Passion, Integrity, and Celebrating Success. Our Values guide the way we interact with one another and our customers, and we work together as a cohesive team to achieve our goals. Our great culture is a major contributor to our continued growth and success.
This is a fantastic opportunity to be part of an enthused and lively culture based in our offices in Hereford in a role that offers a variety of customer care aspects including the below responsibilities.
We are looking for a driven and ambitious Marketing Executive to join our small marketing team. This role will work across 3 thriving family brands providing full marketing support.
As a Marketing Executive, you will be tasked with delivering marketing objectives across the full marketing mix. Duties will include, but are not limited to:
What will you be doing in Marketing?
Digital
Assisting with creation of new website pages and content
Developing a strong web presence through blogs, case studies, landing pages and optimised SEO.
Working with our external agencies creating and running PPC & remarketing advertising campaigns.
Creating and managing LinkedIn paid advertising campaigns.
Measuring performance of all digital marketing efforts, using appropriate tools to clearly show performance against metrics.
Increasing the number of followers and engagement for our digital marketing and social media outputs.
Maintaining and updating the online channels, ensuring that they are fully optimised.
Content
Delivering product marketing plans, you will create clear, consistent, and engaging copy for email campaigns, social media, and other marketing collateral.
Providing community management on social channels, monitoring, and responding to activity in a timely manner.
Generating unique and engaging visual content using graphics, photography, and video for email marketing, product and company insights.
Working with professional photographers or using photos from sales team to create compelling case studies online and in pdf format.
Proactively create and schedule unplanned social media content on relevant channels when necessary.
Submitting content for external publications in a timely and consistent manner.
Ensuring all content is on-brand, consistent in terms of style, quality, and tone of voice.
Other
(May be required) Helping to coordinate attendance at external events and exhibitions.
Work Experience/Background
Proven experience in the creation of marketing strategies, plans and campaigns for a minimum of 2 years.
Demonstratable experience in managing marketing campaigns including website development, SEO, PPC and social media.
Experience in measuring and reviewing digital activities through relevant tools. Familiarity with SEO/SEM and Google Analytics.
Experienced in creating graphics, videos and copywriting
Requirements and Skills
Confident writer.
Excellent communication skills (verbal and written).
Strong analytical skills.
Ability to prioritise and manage workload effectively.
IT literate and willing to learn new technologies.
Team worker and flexible.
Desirable Skills
Experience using the
Shopify
platform
Experience using
Mailchimp
email marketing program
Experience with
Adobe Creative Suite
About You
Self-driven, results orientated and a clear focus on high standards and business performance.
Strong project management/organisational skills
Positive attitude, responsible, accountable, and determined to succeed.
Hungry, Humble, Smart
Tools currently used in the Marketing Team:
Adobe Creative Suite - Visual Asset Design & Video creation
Linkedin, Twitter, Instagram and Facebook
SE Ranking - SEO, Google Rank Tracking
Mailchimp - Email Marketing and Automation
Shopify - Ecommerce and Non- Ecommerce websites
What can we offer you?
We offer a market competitive pay as well as opportunities for knowledge and skills development, and recognition of achievements. In addition, we offer the following benefits to our employees:
Annual Bonus & Salary Reviews.
20 days paid holiday + Bank Holidays
Regular staff events, get-togethers and celebrations.
Free lunch Fridays
New office environment
Job Types: Full-time, Permanent
Pay: 37,000.00 per year
Experience:
Marketing: 2 years (required)
Location:
Swansea SA5 4DH (required)
Work Location: In person
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