Job Description

The Barcode Warehouse, is the UK's leading specialist provider of barcode technology, RFID, labelling and enterprise mobility solutions in the UK. The business is currently embarking on the company's biggest and most significant transformation. Already an incredibly successful company, The Barcode Warehouse is now raising the bar and firmly establishing itself as the leading technology and software solutions provider across many sectors through significant investment in systems, infrastructure, people and a brand new purpose-built Innovation and Customer Experience centre.

With a clear vision, significant investment and plans to grow product categories, services, solutions and expand firmly into new markets - there has never been a better time to be a Marketing Executive at The Barcode Warehouse.

The opportunities to get stuck into projects, new initiatives, and make a real impact are endless. Supported by a hands-on, proactive senior leadership team and surrounded by a friendly and helpful culture; the right person could have a long and rewarding career at The Barcode Warehouse.

If you are highly self-motivated, talented and up for the challenge of growing an already well-established business you'll be a welcome addition to the team!'

Company Benefits

Paid day off for your birthday Buy additional holidays scheme Additional holidays for length of service Employee Assistance Programme Company Sick Pay Paid day off to Volunteer Staff Events Employee Wellbeing Budget

Purpose

As the Marketing Executive for Vendor and Product marketing, you'll be responsible for the delivery of initiatives and campaigns that drive product sales from our suite of approved partners. You'll also support the Marketing Director in the ongoing development of the vendor marketing strategy.

You'll be the key contact between the vendor's own marketing teams and our internal teams (primarily Sales, Ecommerce and the wider Marketing team), ensuring we're maximising opportunities to drive revenue through product sales.

Success in this role will come from strong collaboration across internal and external stakeholders and the effective alignment of both businesses' objectives, all translating into creative and impactful marketing campaigns.

Core Responsibilities

- Liaising with our partner vendors to understand their marketing strategies, plus their product development and launch roadmaps

- Owning the vendor marketing campaign plan for the year

- Inputting into the wider vendor marketing strategy, to include both how we work with our partner vendors, and also how our partner programme feeds into our own wider brand messaging

- Working with vendors to find creative ways to put compelling messages in front of targeted audiences to promote and sell their products

- Delivery of planned and well-coordinated multi-channel product marketing campaigns

- Being an authority in the business as regards our partners and our promotional plans

- Aligning internal teams in the delivery of campaigns to ensure the sales process is executed as effectively as possible

Essential experience

Using CRM systems (ideally HubSpot) to design and build targeted campaigns Report creation and insight gathering through Google Analytics Using a CMS and updating content on a website Designing and copy writing of email marketing campaigns Delivering multi-channel campaigns (traditional and digital channels) Delivering effective product led promotions and marketing campaigns Working with sales teams to align campaigns to sales efforts

Desirable experience

Negotiating and dealing with vendors or other third parties to create collaborative marketing campaigns Basic SEO principals and the creation of SEO optimised content Creating and managing PPC campaigns Experienced in B2B marketing, ideally within the technology sector

Desirable Skills

Confident with strong communication skills Ability to juggle multiple priorities Target driven with a desire to continuously improve Real team player not afraid to roll up sleeves and get stuck in Skills in negotiating and partner relations A creative thinker who knows how to engage an audience through compelling propositions and great creative Customer centric will the ability to put themselves in the customer's shoes and understand their needs A problem-solver who loves the challenge of designing solutions that move the business forward
We are an equal opportunities employer and disability confident committed

Job Types: Full-time, Permanent

Pay: From 30,000.00 per year

Ability to commute/relocate:

Newark-on-Trent NG24 2EG: reliably commute or plan to relocate before starting work (required)
Experience:

similar marketing: 2 years (required)
Work authorisation:

United Kingdom (required)
Work Location: In person