Marketing Manager

Birmingham, United Kingdom

Job Description


We have a great opportunity within our Marketing Innovation team for a Marketing Manager, reporting directly into our Head of Marketing Innovation. You\xe2\x80\x99ll need a natural and genuine passion for our market and a flair for landing new strategies, products and innovations to improve marketing performance. This 12-month fixed term contract/secondment requires you to have a proven track record of strategic development and you\xe2\x80\x99ll bring strong social media expertise, as well as project management and analytical skills, to the role.

Join us at Mitchells & Butlers, the heart of hospitality. With over 1,600 sites we\xe2\x80\x99re the home of some of the nation\xe2\x80\x99s favourite restaurants, bustling bars, cosy country pubs and the local you didn\xe2\x80\x99t know we owned. Think of a brand for any occasion, we\xe2\x80\x99re all about providing moments to remember. If you\xe2\x80\x99re passionate about hospitality, we want to hear from you!

What\xe2\x80\x99s in it for me?

  • Love eating out? You\'ll love it even more with a massive 33% discount across all our brands, so whether its date night at Miller & Carter or family roast at Toby Carvery we\xe2\x80\x99ve got you covered.
  • Never a dull moment - fun, laughs and lifelong friends!
  • Flexible working \xe2\x80\x93 to fit around the other important things in life
  • Company Car
  • Buy up to an extra 2 weeks holiday \xe2\x80\x93 life is for living after all!
On top of all this, we offer; a pension, 26 days paid holiday, high-street shopping discounts; and we even give you free shares! There\'s also a free employee helpline- to support you with whatever life throws at you.

As Marketing Manager, you will be responsible for the successful delivery of new marketing innovations, products and initiatives across our brands to optimise marketing performance. You will be well versed in social media and where there is a business need, you may be required to work across a number of brands supporting their social media strategy so a natural interest and love for the channel is a must!

What will I be doing?
  • Playing a critical role working with the Head of Marketing Innovation in the initiation, definition and validation of new products and initiatives to optimise marketing performance
  • Managing the end-to-end new strategy or product launch process, with successful internal engagement and delivery of the core internal processes, from concept brief through to post launch reviews
  • Developing and implementing efficient and impactful marketing and social media strategies, alongside campaigns and tactics that support key business goals
What do I need?

Just like our brands, our teams are diverse. You\xe2\x80\x99ll have or be...
  • High level of retail marketing experience across the full marketing mix including social media
  • Deep understanding of consumer segmentation, profiling, analysis, and channel development
  • Analytical and creative
  • Have very strong interpersonal and influencing skills
  • A creative, lateral thinker and energetic team player with a high level of enthusiasm
  • A Marketing degree and/or CIM accreditation, highly desirable
Working at the home of hospitality (our head office), you may not be serving our guests, but your support will put smiles on our guests and teams faces. This is the place where we get creative, train our teams and crunch our numbers. We\xe2\x80\x99re all about having fun and creating moments to remember across the nation, our head office is no different.

About Company: Our pub and restaurants brands include some of the best known names in the hospitality industry so our Marketing team have the fun and creative challenge of keeping regular and new guests coming through our doors. They make sure the exciting promotions, brand partnerships, advertising, point of sale, PR, digital and social media campaigns support every one of our brands unique propositions. As a marketing team member you\'ll spend a lot of time in trade, working with the business managers to make sure the marketing activity creates excitement and interest, whilst being practical for our hospitality teams to deliver on the ground. When you work in a marketing role it is essential to have a real work hard / play hard ethos to live the brand that you represent when you\'re creatively planning campaigns at Head Office or seeing them in action when you\'re out in trade.

Mitchells & Butlers

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Job Detail

  • Job Id
    JD2999183
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Birmingham, United Kingdom
  • Education
    Not mentioned