We're looking for a Muslim creative and results-driven
MARKETING MANAGER
to help grow our Hajj travel brand for 2026 and onwards.
Develop and implement marketing strategies:
This involves creating comprehensive marketing plans across various channels like digital, print, and events.
Campaign management:
Oversee all marketing campaigns from ideation to execution, ensuring they meet deadlines, budget constraints, and Key Performance Indicators.
Market research:
Conduct thorough market research to identify opportunities, stay abreast of industry trends, and understand customer needs.
Brand management:
Ensure consistent messaging and visual identity across all communication channels to build and maintain a strong brand image.
Content creation and management:
Lead the creation of engaging content for websites, social media platforms, email campaigns, and advertising materials.
Performance analysis and reporting:
Utilize analytics tools to track campaign performance, generate reports for senior management, and optimize strategies based on data-driven insights.
Stakeholder management:
Collaborate effectively with internal teams (sales, product, etc.), external agencies, media partners, and suppliers to ensure coordinated marketing efforts and achieve business goals.
Budget management:
Manage and monitor the marketing budget, ensuring resources are allocated effectively to deliver a strong Return on Investment (ROI).
Event management:
Organize and attend trade shows, conferences, and other promotional events to increase brand visibility and generate leads.
Team leadership and development:
Manage, motivate, and mentor junior marketing staff, providing guidance and support to foster a high-performing team.
Qualifications and experience
Experience:
A minimum of 5 years of experience in marketing, with at least 2 years in a management role, is commonly sought. Some positions may require previous experience within the specific industry.
Education:
While not always mandatory, a degree in Marketing, Business Administration, or a related field is often preferred. Professional qualifications from bodies like the Chartered Institute of Marketing (CIM) can also be highly valued.
Digital Marketing Expertise:
A strong understanding of digital marketing channels, including SEO, PPC, social media marketing, and email marketing is increasingly crucial in today's landscape.
Technical Skills:
Proficiency in relevant marketing software and tools such as CRM systems, analytics platforms (e.g., Google Analytics), email marketing platforms, and content management systems is essential.
Key skills
Strategic thinking and planning:
The ability to develop long-term marketing plans aligned with overall business objectives.
Leadership and team management:
Strong leadership qualities to inspire and guide a marketing team.
Communication and interpersonal skills:
Excellent verbal and written communication skills to effectively convey ideas and build relationships with internal and external stakeholders.
Analytical skills:
The ability to interpret data, analyse market trends, and make data-driven decisions to optimize marketing efforts.
Creativity and innovation:
The capacity to generate new ideas and develop compelling marketing campaigns that stand out.
Organisation and time management:
The ability to prioritise tasks, manage multiple projects simultaneously, and meet deadlines effectively.
Adaptability:
The ability to adjust to the fast-paced and ever-evolving marketing landscape, embracing new technologies and strategies.