Job Description

Adam Bernard Solicitors is a rapidly growing, progressive, and intensely client-focused law firm. We specialise in key legal areas including Family, Immigration, Property, and Commercial Law, and are committed to delivering results through modern, proactive strategies.

We are seeking a

Marketing Executive

who is ready to take ownership. This dynamic, results-driven role is central to our expansion, demanding a professional who can significantly build our brand presence, generate high-quality client leads, and directly contribute to the firm's strategic business development goals.

If you thrive on making a tangible impact on growth, we want to hear from you.

Key Responsibilities

1. Campaign Management

Plan, execute, and monitor digital marketing campaigns across Google Ads, Meta Ads, LinkedIn, and email marketing platforms. Collaborate with external agencies for campaign delivery, paid media optimisation, and analytics insights.

2. Content Creation & Management

Develop engaging content for the firm's website, blogs, newsletters, and social media platforms. Work with internal teams and solicitors to produce thought leadership articles, case studies, and client success stories.

3. SEO & Website Management

Support the implementation of SEO strategies to improve website rankings and online visibility. Keep website content current, aligned with campaigns, and optimised for lead generation.

4. Event Marketing & PR

Assist in organising webinars, seminars, and client-focused events. Coordinate with PR agencies and journalists to promote the firm's expertise and key updates.

5. CRM Management

Maintain and optimise the firm's CRM system to support lead nurturing, client communications, and reporting. Ensure accurate data entry, pipeline management, and integration with marketing automation tools.

6. Reputation Management

Monitor and manage the firm's online reputation across platforms such as Google Reviews, Trustpilot, and legal directories. Respond professionally to client feedback and reviews, working closely with internal teams to address concerns.

7. Analytics & Reporting

Track and analyse campaign performance using Google Analytics, CRM dashboards, and reporting software. Provide actionable insights and recommendations for ongoing improvement.

8. Brand Management

Ensure consistency in brand messaging, tone of voice, and visual identity across all digital and offline channels.

Skills & Experience Required

1-3 years of marketing experience, preferably within a professional services or legal environment. Hands-on experience with digital marketing platforms (Google Ads, Meta Ads, LinkedIn Campaign Manager). Strong understanding of SEO, PPC, CRM systems, and social media marketing. Familiarity with email marketing tools (e.g., Mailchimp, HubSpot) and marketing automation workflows. Excellent written and verbal communication skills with strong attention to detail. Proficiency with analytics tools such as Google Analytics, Looker Studio, or similar. Basic design skills (Canva, Adobe Creative Suite) preferred but not essential.

Key Attributes

Proactive, creative, and results-driven mindset. Ability to work independently as well as collaboratively with solicitors and internal teams. Interest in the legal industry and willingness to learn legal terminology and client needs. Strong organisational skills with the ability to manage multiple campaigns simultaneously.
Job Types: Full-time, Permanent

Work Location: In person