Job Description

The Marketing Manager - Lead Gen role is ideal for someone with expertise in developing and executing targeted marketing campaigns to drive lead generation. This position requires a strong understanding of the media and agency industry, along with a results-oriented approach to achieving measurable outcomes.

• Develop and implement lead generation strategies to meet marketing objectives.
• Analyse campaign performance data and optimise for better outcomes.
• Collaborate with cross-functional teams to create engaging marketing materials.
• Utilise digital marketing tools to enhance campaign effectiveness.
• Identify and nurture prospects through the sales funnel.
• Monitor industry trends within the media and agency sector to adjust strategies accordingly.
• Oversee the budget for lead generation campaigns and ensure efficient allocation of resources.
• Provide regular updates and reports on marketing performance to senior stakeholders.

Enjoy working with both B2C and B2B clients in all kinds of industries?Are you based in the North East?
A successful Marketing Manager - Lead Gen should have:

• Proven expertise in managing lead generation campaigns.
• Strong knowledge of digital marketing tools and platforms.
• Experience within the media and agency industry is advantageous.
• Excellent analytical skills to interpret campaign data and insights.
• Strong collaboration and communication abilities.
• Strategic thinking with a focus on results-driven outcomes.

This opportunity is with a medium-sized organisation specialising in the media and agency sector. The company is recognised for its innovative approach to marketing and its commitment to delivering value-driven solutions to clients.

• Competitive salary estimated between 35500 and 41000 per annum.
• Flexible working arrangement, including 3 days in the Gateshead office.
• Opportunity to work within an innovative and forward-thinking team.
• Permanent position offering job security and growth potential.
• Engaging role within the media and agency sector.

If this Marketing Manager - Lead Gen role matches your career aspirations, we encourage you to apply today.

Skills Required